Funchal: Pico do Areeiro to Santana 4×4 East Tour

If you’re looking for a way to truly experience Madeira beyond the usual sightseeing, this Pico do Areeiro to Santana 4×4 East Tour offers a fantastic mix of scenic drives, natural wonders, and local culture. While we haven’t personally hopped into the jeeps, based on countless reviews and detailed descriptions, it’s clear this tour strikes a great balance between adventure and comfort.

What we really appreciate about this experience is how it combines stunning panoramic views from Madeira’s highest peaks with accessible off-road adventures inside Jurassic Forest-like landscapes. Plus, the stops at Santana’s iconic houses and rum tasting in Porto da Cruz make it more than just a drive — it’s a taste of the island’s essence.

However, a little heads-up: the tour lasts a full eight hours, which might be long for some, especially if you’re not used to full-day excursions. Also, since it involves some off-road driving, travelers with back problems or pregnant women should consider their comfort. That said, this tour suits those who love a mix of scenic beauty, cultural stops, and a bit of thrill — perfect for adventurous spirit seekers and curious explorers alike.

You can check availability for your dates here:

Key Points

• Stunning views from Pico do Areeiro, Madeira’s highest point at 1818 meters
• Off-road jeep adventure through what feels like Jurassic Forest territory
• Cultural insights at Santana’s traditional houses with iconic triangle-shaped roofs
• Local flavors include rum tasting in Porto da Cruz
• Comfortable, small-group experience limited to 8 participants for a personalized feel
• Flexible booking options with free cancellation up to 24 hours in advance

Madeira is known for its dramatic landscapes, from towering peaks to lush valleys. This tour is a fantastic way to see a good chunk of that without the hassle of navigating yourself. The all-terrain vehicle makes it easy to explore areas that are otherwise tricky, especially the off-road passages that reveal parts of the island you’d probably miss on your own.

What makes this experience stand out for us is the way it offers diverse highlights within one day. You start with a scenic drive to Pico do Areeiro, the island’s third-highest peak, where stunning views and crisp mountain air greet you. A quick walk or photo stop here gives a real sense of altitude and grandeur.

From there, the journey winds down into the lush Ribeiro Frio area. Here, you get the chance to stretch your legs with a Levada dos Balcões walk, which is a short, scenic levada trail that offers incredible views without demanding too much time or effort. It’s perfect for those who want a taste of Madeira’s famous levada walks but with less commitment.

A major draw of this tour is the off-road jeep experience. We’ve read with enthusiasm how many travelers, even those who might rent a car, find that this guided trip takes you to hidden, less accessible spots. The reviews specifically highlight the fabulous off-road driving — some say it’s a highlight, with views that feel almost untouched by modern life.

Next, you’ll cruise downhill toward Santana, a village famous for its triangular, thatched-roof houses. This is the perfect spot for some cultural insight and souvenirs. While the visit here isn’t long, it’s enough to appreciate the traditional architecture and perhaps pick up a handcrafted gift.

The tour then continues eastward to Guindaste lookout, where panoramic views of the coast are breathtaking, especially on clear days. As one traveler put it, “Going above the clouds into the sunshine was breath-taking.” It’s those kind of moments that make a trip like this memorable.

No Madeira tour is complete without a taste of its spirits. Porto da Cruz’s rum tasting is a major highlight, especially appreciated by those who enjoy a good local tipple. The guided visit here offers insight into the rum-making process, and the tasting is a fun way to experience Madeira’s craftsmanship.

The last stops include the Ponta do Rosto viewpoint, where rugged red cliffs provide dramatic scenery. From here, the views of the coast are sensational — perfect for photos or just soaking in the natural beauty. The route back through Machico and Santa Cruz offers a scenic, relaxing end to the day.

This tour is priced at $66 per person, which we feel is good value considering the length, variety, and small-group setting. The 8-hour day means you’ll visit a handful of key sights at a relaxed pace, with plenty of time at each stop. The small group limit of 8 ensures a more intimate experience, with personalized attention from your guide.

The tour includes hotel pickup, which is a big plus, so you don’t have to worry about transportation logistics. Guides are available in multiple languages — Spanish, English, French, Portuguese — adding to the accessibility.

What you’ll need to bring: comfortable shoes and clothes, rain gear just in case, and warm clothing for higher altitudes. Since food and drinks aren’t included, planning to bring some snacks or a water bottle is wise, especially for the long day.

Reader reviews consistently praise the knowledgeable guides and the stunning views. Many mention how the off-road drives are a real highlight, with one saying, “the off-roading experience was fabulous, as well as stunning views and picturesque villages.”

The guides are frequently described as friendly, engaging, and well-informed. One reviewer shared, “Silvio was great — he is an experienced driver and guide,” emphasizing the value of a skilled driver for this kind of adventure.

Several reviews also mention the delicious local food and rum tasting, which adds another layer of enjoyment to the day. A traveler appreciated the “great experience and the off-road safari part,” calling it “a must-do.”

This Madeira jeep tour is an excellent choice for those who want a full-day exploration that combines nature, culture, and adventure. It’s suited for travelers who enjoy scenic drives, panoramic views, and a bit of off-road excitement. The small-group setting makes it more personalized and less rushed, ideal if you prefer a relaxed yet varied itinerary.

While the day is long, most reviews suggest it’s well worth the time, especially for the stunning views and the authentic feel of Madeira. If you’re comfortable with moderate walking and don’t have back issues, this could be a highlight of your trip.

All in all, this tour offers a balanced mix of adventure, culture, and scenery — a real taste of Madeira’s diverse landscape and warm local spirit.

Is hotel pickup included?
Yes, the tour includes hotel pickup from your accommodation in Funchal, making it easy to start the day without extra planning.

How long is the tour?
It lasts approximately 8 hours, giving plenty of time for each stop and to enjoy the scenery without feeling rushed.

What should I bring?
Comfortable walking shoes, weather-appropriate clothing, rain gear, and warm clothes are recommended. Don’t forget a camera or smartphone for photos.

Can children join this tour?
The tour is not explicitly described as family-friendly and involves off-road driving, so it’s best suited for older children or teenagers who are comfortable with a full-day adventure.

Is food included?
No, meals and drinks are not included, so bringing snacks and water is advised.

What languages are guides available in?
Guides speak Spanish, English, French, and Portuguese.

Is the tour suitable for pregnant women or those with back problems?
No, it’s not recommended for pregnant women or people with back issues due to the nature of the off-road driving.

Can I cancel if my plans change?
Yes, you can cancel up to 24 hours in advance for a full refund, offering some flexibility if your plans shift.

To sum it up, if you’re after an authentic, scenic, and slightly adventurous way to see Madeira’s coast, peaks, and villages, this tour is a solid pick. It combines a good dose of natural beauty, cultural highlights, and the thrill of off-road driving, making it an experience worth considering for your Madeira trip.