Thinking about exploring Memphis but unsure where to start? The Memphis Discovery Tour might just be your perfect introduction. This well-reviewed, all-inclusive experience promises a balance of history, culture, music, and food — all wrapped into about two to three hours of guided sightseeing. With a consistent 5-star rating from hundreds of travelers, it’s clear many find it worthwhile.
What really caught our eye are two key features: first, the depth of local insight you get from professional guides who seem genuinely passionate about Memphis, and second, the tasty BBQ tasting included in the package — a real treat for foodies. That said, a potential consideration is the group size (limited to 36), which means you’ll want to book early if you’re keen on securing a spot.
This tour feels best suited for those wanting a rundown of Memphis’s highlights, especially if you’d prefer a guided experience that covers history, music, and food in one go. It’s great for first-timers or anyone wanting a structured introduction without the hassle of planning multiple outings.
Key Points

- All-in-One Experience: Combines historic landmarks, cultural insights, and food tastings in a manageable time frame.
- Professional Guides: Highly praised for their knowledge and personable approach.
- Inclusive Admission: Entry to major attractions like the Rock ‘n’ Soul Museum and Edge Motor Museum is included if you choose so.
- Authentic Food Tasting: Central BBQ offers a classic Memphis culinary experience.
- Flexible Options: Tour can include various stops depending on your selection, providing tailored experiences.
- Convenient Meeting Point: Starts at Alfred’s on Beale, within walking distance of parking and public transportation.
An In-Depth Look at the Memphis Discovery Tour

When you’re considering a tour like this, what really matters is how it balances sightseeing, storytelling, and value. Let’s break down what you can expect — and what to watch out for.
Planning more time in Memphis? We've covered other experiences worth considering.
Starting at Beale Street
The tour kicks off on Beale Street at Alfred’s, a lively spot brimming with musical history. Here, your guide will introduce you to Memphis’ “Home of the Blues” reputation. This initial stop is brief but sets a vibrant tone for the rest of the tour. Reviewers like Cheryl praised the guide Larry, calling him “exceptional” and “very knowledgeable,” which makes a huge difference in how much you’ll enjoy the experience.
Visiting the Rock ‘n’ Soul Museum
One of the tour’s highlights is the visit to the Rock ‘n’ Soul Museum. If you opt for this, you’ll get an hour immersed in Memphis’ musical legacy, from Elvis Presley to B.B. King. It’s a world-class museum that tells the full story of Memphis’ influence on music. Many reviews mention how informative and engaging this part is, with Jeffrey describing it as “wonderful on every level,” and noting the guide’s storytelling made the history come alive.
The BBQ Tasting at Central BBQ
After soaking in some history, you’ll stop for a delicious Memphis-style BBQ tasting. Central BBQ is praised for its authentic flavor, and the 15-minute stop gives you a chance to sample some of the city’s best. Several travelers commented on how tasty the BBQ was; one even called it “delicious,” and it’s a good opportunity to sit back and enjoy some local cuisine in a casual setting.
Civil Rights and Additional Stops
Depending on your choices, the tour may include a visit to the National Civil Rights Museum at the Lorraine Motel (which is deeply meaningful, but note that admission is included only if you select that option). Here, you’ll learn about the 1968 assassination of Dr. Martin Luther King Jr., along with the history of the 1968 Sanitation Strike. The review from Paula notes that the tour might not be ideal for those with mobility issues since some parts involve walking and early drop-offs.
Exploring Memphis Landmarks and Neighborhoods
The tour also covers several historic districts and landmarks, like “Millionaire’s Row,” the old Cotton Exchange, the Presley family’s first home, and the Orpheum Theater. These stops deepen your understanding of Memphis’ economic and cultural development. Tourists like Carla appreciated the opportunity to take photos and hear stories about these iconic sites.
The Edge Motor Museum
For car enthusiasts or those interested in Memphis’ newer attractions, the Edge Motor Museum is included if you choose that option. It’s a fascinating look at American sports cars, and many reviews praise the guide’s storytelling about the city’s connection to automotive history.
Final Highlights
A quick stop at Handy Park honors WC Handy, “Father of the Blues,” accentuating Memphis’s musical roots. Other landmarks like the courthouse, historic churches, and the South Main Historic District are mentioned during the drive, giving you a full picture of the city’s historic fabric.
What Makes This Tour Stand Out?
The positive reviews emphasize the tour guide’s expertise and friendly demeanor, making the experience engaging rather than just a checklist of sights. As one traveler mentioned, “Our guide Larry made the tour great,” and others appreciated how open guides were to questions.
The value of the tour is also notable. For only around $38, you get admission to key museums, a BBQ tasting, and a guided exploration of Memphis’s stories. Considering the cost, it’s quite a comprehensive way to get an overview, especially if you’re short on time or prefer guided narratives over self-led wandering.
It’s worth noting that some reviewers did experience issues, such as a cancelled tour just an hour before the start, which underscores the importance of confirming bookings and having backup plans. Also, the tour tends to be more suited for those comfortable walking or moving between sites, given the number of stops and walking involved.
Practical Details and Tips

- Meeting Point: Starts at Alfred’s on Beale, very accessible via public transit or parking garages nearby, including a lot just two blocks away.
- Duration: About 2 to 3 hours, making it perfect for a morning or afternoon activity.
- Group Size: Max 36 travelers, which feels intimate enough for personal interaction but still lively.
- Price: At around $38, the tour offers good value when you factor in museum admissions and food.
- Physical Fitness: Moderate level needed; some walking and standing are involved.
- Booking in Advance: Highly recommended — on average, this tour is booked 22 days ahead.
Final Thoughts: Is It Right for You?

If you’re looking for a well-rounded, guided introduction to Memphis’s highlights, this Discovery Tour hits the mark. It’s especially good for first-timers who want to see a mix of music, history, and food without the stress of planning multiple activities. The inclusion of museum visits and tasty BBQ makes it feel like a complete mini-vacation packaged into a few hours.
Travelers who value knowledgeable guides and authentic local experiences will find this tour very rewarding. Plus, at this price point, it delivers a lot of value considering the access to key attractions and the engaging storytelling. However, if you’re after a more flexible, self-guided experience or have specific mobility needs, you might want to consider other options or check details carefully.
All in all, the Memphis Discovery Tour is a solid choice for those eager to get a taste of Memphis’s soul, history, and flavor in a friendly, approachable format.
Memphis Discovery Tour
“You will have a great time. Lots to learn and lots to see. That's all I have to say. Good job everyone”
Frequently Asked Questions
How long does the Memphis Discovery Tour last?
It runs approximately 2 to 3 hours, making it a manageable half-day activity.
Is the tour suitable for everyone?
It requires a moderate physical level, so be prepared for some walking and standing, but it’s generally accessible for most travelers.
What is included in the tour price?
The fee covers a professional guide, a BBQ tasting at Central BBQ, and optional museum admissions like the Rock ‘n’ Soul Museum, Edge Motor Museum, and Civil Rights Museum if selected.
Can I cancel the tour if my plans change?
Yes, the tour offers free cancellation up to 24 hours before the scheduled start, with a full refund.
Where does the tour start?
It begins at Alfred’s on Beale, a convenient location with nearby parking and public transit options.
Do I need to book in advance?
Absolutely — the average booking window is about 22 days, and spots tend to fill up quickly.
Are drinks or alcohol included?
No, drinks are not included, and alcohol is not part of the tour.
Is gratuity included?
No, gratuities are not included and are appreciated if you enjoyed the experience.
If you’re after a lively, informative, and tasty way to get acquainted with Memphis, the Memphis Discovery Tour probably deserves a spot at the top of your list. It combines culture, history, and flavor in a way that many travelers have found both enjoyable and valuable.
More Tours in Memphis
- Guided Memphis City Tour that includes Riverboat Cruise
- From Memphis: Official Elvis Birthplace Tour of Tupelo
- Taste of Downtown Memphis Food Tour
- Premium Elvis Experience: City Tour with Graceland Tickets
- Memphis City Tour with Optional Riverboat Cruise & Sun Studio Add-On Options
- Memphis 3.5h Walking Tour with Beale Street & Sun Studio
More Tour Reviews in Memphis
- Guided Memphis City Tour that includes Riverboat Cruise
- From Memphis: Official Elvis Birthplace Tour of Tupelo
- Taste of Downtown Memphis Food Tour
- Premium Elvis Experience: City Tour with Graceland Tickets
- Memphis City Tour with Optional Riverboat Cruise & Sun Studio Add-On Options
- Memphis 3.5h Walking Tour with Beale Street & Sun Studio
More Memphis experiences we've covered
- Guided Memphis City Tour that includes Riverboat Cruise
- Memphis Discovery Tour
- From Memphis: Official Elvis Birthplace Tour of Tupelo
- Taste of Downtown Memphis Food Tour
- Memphis City Tour with Optional Riverboat Cruise & Sun Studio Add-On Options
- Memphis 3.5h Walking Tour with Beale Street & Sun Studio
- Memphis Discovery Tour with Riverboat Cruise on Mississippi River
- 1 Hour Axe Throwing in Memphis
- Beale Street Experience Audio App Self Guided Walking Tour
- Memphis Brew Bus Tour with Three Local Breweries & Tastings
- Memphis Music Hall of Fame Admission Ticket
- A Self Guided Walking Tour of Brews, Blues and BBQ in Memphis
