If you’re considering a food-focused experience in Philadelphia, the Italian Market Walking Tour offers a peek into one of the city’s most beloved neighborhoods. While we haven’t personally taken this particular tour, the info suggests it’s a solid way to taste your way through a historic and lively open-air market. It’s designed for those who love good food, local stories, and a bit of walking—plus, it’ll give you a sense of the city’s diverse cultural influences.
What we like about this tour? First, the variety of stops—from bakeries to seafood markets—means you get a well-rounded taste of Philly’s culinary scene. Second, the insider stories from vendors add a personal touch that elevates the experience beyond just sampling snacks. But, on the flip side, it’s worth noting that food allergies and sensitivities aren’t accommodated, which might be a factor for some diners. This tour seems like a good fit for food lovers, history buffs, and curious travelers wanting an authentic taste of Philly’s Italian heritage.
Key Points

- Authentic Food Experiences: Tastes at local landmark shops, from cheeses to pastries.
- Cultural Stories: Learn about the history of family-run businesses and the neighborhood.
- Convenient & Compact: 2-hour walk with a manageable group size.
- Price Point: At $79, it offers a good balance of food, education, and strolls.
- Limited Dietary Flexibility: Vegetarian options available, but allergies aren’t accommodated.
- Ideal for Food Enthusiasts: Perfect for those eager to explore Philly’s culinary roots.
What to Expect on the Italian Market Walking Tour

This experience is designed to be a laid-back yet informative journey through one of Philadelphia’s oldest and most iconic markets. Over approximately two hours, you’ll move through a lively stretch of streets filled with family-owned shops and artisanal vendors. The tour combines tastings, stories, and a bit of history—aimed at giving you a genuine feel of the neighborhood’s heritage and flavors.
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Starting Point & Meeting Details
The tour kicks off at the Italian Market Visitor Center, located at 919 S 9th St, right in the heart of the neighborhood. You’ll meet your guide at 10:00 am, ready to explore. Expect a smaller group (max 15 travelers), which means more personalized attention and plenty of chances to ask questions.
Duration & Pace
At 2 hours, it’s a comfortably paced experience. You’ll walk through the market, stopping at each shop for around 10 minutes. This makes it accessible for most visitors, including those who might want a more relaxed pace or are traveling with older adults.
The Itinerary in Detail
Stop 1: Anthony’s Italian Coffee & Chocolate House
Your tour begins with a quick stop at Anthony’s Coffee, a warm, cozy spot serving freshly brewed coffee and espresso. It’s the ideal way to kick off your day, offering a quick caffeine fix and setting the tone for the flavorful adventure ahead. This spot has been a staple in the market for years, so it’s a familiar face in the neighborhood.
What you’ll love: The chance to taste fresh coffee while soaking in the market’s atmosphere. Expect a friendly vibe and some background on the market’s history.
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Stop 2: Sarcone’s Bakery
Next, you’ll be treated to Sarcone’s Bakery, famous for its seeded rolls, bread, and pastries. As a fifth-generation bakery, their reputation rests on old-world techniques and quality ingredients. If you’re a bread lover, this stop is a highlight—imagine sinking your teeth into a warm, crusty roll that’s been made with care for decades.
Authentic touches: The bakery’s history shines through in its traditional recipes, and many reviews mention their legendary seeded rolls as something special—“a bite of bliss,” as one person put it.
Stop 3: Angelo’s Pizzeria
No visit to Philly is complete without pizza, and Angelo’s is hailed as one of the city’s best. Here, you’ll sample hand-tossed dough with homemade toppings, crafted with obvious pride. The cult following speaks volumes; locals and visitors alike swear by their slices.
What to expect: A slice of classic Philly pizza, with a crispy crust and flavorful toppings. It’s a straightforward but tasty stop that captures the city’s pizza soul.
Stop 4: House of Cheese
Cheese aficionados will feel right at home here. The House of Cheese offers a selection of artisanal cheeses and imported delicacies, with staff happy to share their recommendations. It’s a chance to taste some high-quality cheeses and learn about their origins.
Tip: Many reviews mention the gourmet offerings and the charm of the shop—an essential stop for anyone who loves cheese or wants to pick up a souvenir.
Stop 5: Anastasi Seafood
Seafood lovers will appreciate the Anastasi Fish Market, which has been serving fresh ocean catches for decades. Expect oysters, clams, and other seafood that’s as fresh as it gets. The market’s history adds to the authenticity—you’re tasting seafood that’s been part of the neighborhood’s fabric for years.
Insight: Some visitors appreciate the local flavor and quality, noting that it’s a real highlight for seafood fans.
Stop 6: Isgro Pastries
Time for sweetness: Isgro Pastries is famous for cannoli, cookies, and other Italian desserts. Their recipes have delighted generations, and sampling their sweets is a true treat. Expect rich, authentic flavors and a welcoming atmosphere.
Tip: Many reviewers mention their decadent cannoli as a must-try—“the best I’ve ever had,” one said.
Stop 7: Villa di Roma
This family-run restaurant offers a taste of home-style Italian-American cooking. You’ll get a glimpse of the cuisine that’s been a staple in Philly for years—comforting pasta dishes and classic sauces.
What it adds: It’s not just about tasting; it’s about understanding the community’s culinary roots.
Stop 8: Di Bruno Bros.
Your final stop is Di Bruno Bros., a well-known gourmet shop. Here, you’ll sample cheeses, charcuterie, and other specialty foods. It’s a great way to wrap up the tour with a few more bites of Philly’s gourmet offerings.
Highlight: Many find this shop’s selection stunning and a perfect end to the experience.
The Legendary Cheesesteak Rivals: Pats vs. Geno’s
While not a formal stop, the tour will touch upon the rivalry between Geno’s and Pats, two iconic cheesesteak spots. If you’re a fan, it’s fun to learn about the debate and maybe plan a future visit to compare the two.
What’s Included & What to Keep in Mind

Included in the tour:
- Tastings at five different food and drink stops
- Live commentary from a knowledgeable guide
- Insightful stories from vendors about their family businesses
- The entire experience lasts about 2 hours
Note: Food allergies and sensitivities aren’t accommodated, although vegetarian options are available at some stops. This is worth considering if you have specific dietary restrictions.
Practical Details

- The tour begins at the Italian Market Visitor Center at 10:00 am.
- It ends at Di Bruno Bros., just a short walk from the start.
- The group size is kept small (up to 15), which helps keep things intimate and engaging.
- The price of $79 per person covers all tastings and guide fees, which is reasonable considering the variety and quality of food.
Accessibility & Convenience: The tour is near public transportation, and service animals are welcome. It’s a good choice if you want a guided experience without the hassle of planning every detail yourself.
Who Should Consider This Tour?

This experience suits foodies, history enthusiasts, and anyone interested in local culture. It’s ideal for travelers who want a taste of Philly’s Italian heritage without a long commitment or complicated logistics. While not specifically aimed at families, it’s accessible for most adults and older teens interested in food.
If you’re into exploring neighborhoods on foot, sampling lots of different foods, and hearing stories behind the businesses, this tour is a great pick. Just remember that if you have serious allergies or need special diets, you might want to look at other options or prepare accordingly.
Final Thoughts

The Philadelphia Italian Market Walking Tour offers a satisfying snapshot of the city’s culinary scene, driven by authentic shops, delicious tastings, and local stories. It’s a relaxed way to spend a couple of hours, especially if you’re a fan of good food and want to learn more about the neighborhood’s heritage.
While it may not be the most comprehensive tour in Philly, it hits the right notes for most visitors looking for a tasty and authentic experience. The stops are carefully chosen, and the guide’s insights make it more than just a snack crawl—they’re stories that add warmth and context.
If you’re after a fun, flavorful taste of Philly’s Italian roots and enjoy walking through lively markets, this tour is worth considering. Just remember, the experience is best suited for those eager to indulge, learn, and walk at a relaxed pace.
Philly Italian Market Walking Tour Geno’s
FAQs

Is food allergy or sensitivity accommodated?
No, the tour cannot accommodate food allergies or sensitivities. Vegetarian options are available, but if you have specific allergies, you might want to prepare accordingly.
How long is the tour?
It lasts about 2 hours, with stops and tastings along the way. It’s a manageable length that allows you to enjoy plenty of samples without feeling rushed.
What’s included in the price?
You get tastings at five different food and drink stops, plus live commentary from a professional guide. All are included in the $79 fee.
Where does the tour start and end?
It begins at the Italian Market Visitor Center on 9th Street at 10:00 am and ends at Di Bruno Bros. just a bit further down the same street.
Can I participate if I have mobility issues?
While the tour involves walking, the pace is relaxed, and stops are frequent. It’s best to check with the provider if you have specific mobility concerns.
Is this tour suitable for children?
While not specifically marketed as a family tour, children who enjoy food and walking may find it interesting. Keep in mind the focus on adult flavors and stories.
How far in advance should I book?
Most travelers book about 17 days ahead, which suggests it’s popular but not overly booked. Planning early is recommended to secure your spot.
With its flavorful stops and engaging stories, this tour offers an authentic slice of Philly’s Italian-American culture—perfect for those who love good food and local charm.
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