Krems An Der Donau is famous for its picturesque streets and lively markets, but it also offers some excellent shopping experiences that go beyond just browsing stalls. While the town itself is charming, the truly unique shopping tours are found a bit further afield — especially in Vienna, where luxury and designer shopping are on full display.
We’re particularly drawn to experiences that combine style, history, and personalized service — like the Vienna: Private Luxury Shopping & Afternoon Tea Experience and the Vienna: VVIP Designer Shopping with Angelina Hot Chocolate.
Both offer a taste of high-end fashion with a distinct Vienna twist, perfect for those who want to indulge in some serious retail therapy, all with a touch of elegance.
In this guide, we’ll explore the top two shopping and market tours available in the region, highlighting what makes each stand out, how they fit different interests, and helping you decide which one is best for your trip.
Here’s a quick summary of what kinds of tours made our list: from private luxury shopping in a boutique with afternoon tea, to an exclusive, invite-only designer shopping experience with VIP perks. Both tours focus on high-end, preloved, or iconic items, but each offers a different vibe and level of exclusivity. Check out the details below to find your perfect shopping adventure.
1. Vienna: Private Luxury Shopping & Afternoon Tea Experience
At number 1, this private luxury shopping experience combines the thrill of discovering designer treasures with the comfort of personalized service. You begin at the Vienna Marriott Hotel, where your guide picks you up for a tailored tour inside a private boutique. Here, you’ll find a rare collection of designer items, including pieces worn by icons like Grace Kelly and Jackie O, which makes this tour especially appealing for fashion enthusiasts.
What sets this experience apart is the inclusion of a legendary Viennese afternoon tea — complete with champagne — where you can relax and chat about fashion, history, or just enjoy the moment. The boutique offers personalized styling consultations, and with hotel delivery, it’s perfect for those who want retail therapy without lugging bags around. The entire experience lasts about 1.5 hours, and reviewers rate it 4.6/5, praising its intimate setting and expert guidance.
This tour is ideal if you enjoy luxury, exclusivity, and a touch of history behind iconic fashion pieces. It’s also a great pick if you want a refined, relaxed shopping outing with added gourmet treats.
Bottom Line: A sophisticated, personalized experience that combines designer shopping, history, and afternoon tea — perfect for fashion lovers and those celebrating a special occasion.
2. Vienna: VVIP Designer Shopping with Angelina Hot Chocolate
At number 2, this VVIP designer shopping tour offers an exclusive peek into Vienna’s chic fashion scene. Starting at the Vienna Marriott Hotel, you’ll enjoy welcome refreshments before heading onto the Ringstrasse, Vienna’s iconic boulevard. The tour includes a guided tour of the Ringstrasse, with insights into the city’s architecture and history, followed by a 20-minute shopping trip in a private, invite-only boutique.
What makes this experience special is the focus on preloved luxury items — often rare and highly sought after — all at exceptional value. Plus, you’ll sample the legendary Angelina Hot Chocolate, inspired by the Parisian cafe, which adds a deliciously decadent touch. The VIP perks like gift wrapping, hotel delivery, and worldwide shipping make this a hassle-free way to acquire high-end fashion without the crowds.
Rated 4.6/5, reviews highlight the exclusive access and the whispered stories behind the fashion houses. It’s best suited for those who appreciate luxury fashion, unique finds, and VIP treatment on a shorter tour.
Bottom Line: An excellent choice if you’re looking for boutique exclusivity, preloved designer pieces, and a gourmet hot chocolate break — all wrapped in a VIP package.
How to Choose
When deciding between these tours, consider your budget, interests, and how much time you want to dedicate. If you’re after a luxurious, relaxed, and historically enriched shopping experience, the Vienna: Private Luxury Shopping & Afternoon Tea Experience is perfect. It offers a more personal setting with added gourmet indulgence.
Alternatively, for fashion enthusiasts who want exclusive access to rare preloved items, the Vienna: VVIP Designer Shopping with Angelina Hot Chocolate provides a quick, VIP-style shopping fix with the bonus of delicious hot chocolate.
Both tours are in Vienna, so plan your schedule around your sightseeing. Booking early is advisable, especially for the VIP experiences, to secure your preferred time slot.
In summary, Krems An Der Donau itself offers charming markets, but for serious shopping with a touch of glamour, Vienna’s luxury tours shine. Whether you prefer the intimate elegance of a private boutique with afternoon tea or the exclusivity of preloved designer fashions with VIP perks, these experiences deliver a sophisticated taste of Vienna’s high-end shopping scene. Consider your style and timetable to pick the best fit, and don’t forget to reserve in advance — these popular tours fill up quickly.