If you’re considering catching Wicked at London’s Apollo Victoria Theatre, you’re in for a treat. This review dives into what you can expect from the experience, highlighting the show’s standout features along with some practical considerations. We haven’t personally seen it, but based on hundreds of reviews and details from the booking platform, we can give you a clear picture of whether it’s worth your time and money.
What we really appreciate about this experience is the theatrical spectacle—it’s a visual feast with stunning sets and costumes—and the good value for money, especially considering the prime West End location. On the flip side, some travelers have noted issues with seating arrangements and the booking process, which are worth keeping in mind. This tour is likely best suited for musical lovers, families, or anyone seeking a memorable night in London’s vibrant theater scene.
Key Points

- Prime West End Location: The Apollo Victoria Theatre is right in central London, perfect for combining with other sightseeing.
- Flexible Seating Options: Choose from dress circle or stalls, which can significantly affect your experience and budget.
- Family-Friendly: Suitable for ages 7 and up—perfect if you want to introduce kids to musical theater.
- Good Value: At around $45, you get a ticket to a top West End show, often booked well in advance.
- Highly Praised Production: The reviews highlight incredible costumes, talented cast, and impressive staging.
- Some Booking Caveats: A few travelers warn about seat selection and the booking process, so plan accordingly.
An Overview of Wicked in London

Wicked has been dazzling audiences since 2006 and remains one of London’s most popular musicals. Based on Gregory Maguire’s novel, it acts as a prequel to the classic “Wizard of Oz,” exploring the backstory of two iconic witches—Elphaba, the future Wicked Witch, and Glinda, the Good Witch. The story is engaging, filled with humor, heart, and show-stopping songs penned by Stephen Schwartz.
The show is a visual spectacle, with Tony award-winning sets, dazzling costumes, and high-flying stunts. It’s designed to captivate both adults and children, making it a fantastic choice for families or anyone wanting to experience the magic of West End theater. The musical’s narrative offers a fresh perspective on familiar characters, adding depth and intrigue to the Oz legend.
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Booking and Ticket Options

Booking tickets in advance is strongly recommended. The average booking window is around 37 days before the performance, which speaks to how popular this show truly is. The ticket price hovers around $45.92 per person, which is quite reasonable for a West End show, especially considering the quality and fame of Wicked.
You can select your seats in either the dress circle or stalls—the difference mainly being the view and price. Many reviews praise the acceptable sightlines and good acoustics regardless of seating, though some note that seats closer to the stage provide a more immersive experience. The ticket includes a mobile ticket for convenience, so there’s no need to worry about paper tickets or delays.
Navigating the Theater Experience

Getting to the Apollo Victoria Theatre is straightforward, thanks to its central London location. The theater is accessible via public transportation, making it easy for most travelers to reach without hassle. Once inside, the show begins with a bang—expect a lively, well-produced performance with impressive special effects and talented performers.
Some reviews mention minor issues, like difficulty finding seats or not receiving a program initially, which can happen with popular shows. A few reviewers also pointed out that the theater is quite old, and amenities like coat checks might be limited. Still, the overall consensus is that the spectacle more than makes up for minor inconveniences.
The Show Itself: What You’ll Experience

From the moment the curtain rises, you’ll be treated to a magical production. The storyline centers on the unlikely friendship between Elphaba and Glinda, which is both humorous and emotionally compelling. The musical’s standout songs, like “Defying Gravity,” are performed with energy and precision, often leaving audiences visibly moved.
The sets and costumes truly shine—they’re vibrant, imaginative, and carefully crafted. As one reviewer put it, “The costumes were amazing, and the talented cast made every moment memorable.” The performances are praised for their vocal prowess and stage presence, making the entire experience feel special.
The Verdict: Is It Worth It?

Considering the price point, Wicked offers great value—especially if you’re in London and want to see a top-tier West End show without paying exorbitant prices. The visual spectacle and engaging story are often highlighted as highlights, making it a worthwhile experience for most theater fans.
That said, some reviewers mentioned issues with seat layout and booking complexities, so it pays to be mindful when choosing your tickets. If you’re looking for a reliable, captivating musical with stunning visuals, Wicked in London is unlikely to disappoint. Its broad appeal means it’s especially good for first-time West End visitors, families, or anyone wanting a memorable night out.
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Who Should Consider This Experience?

If you love musical theater, enjoy stories set in fantastical worlds, or want to introduce children to the magic of live performance, this tour is a solid choice. It’s also ideal for those looking for a reasonably priced ticket to one of London’s most famous shows. However, if you’re extremely particular about seating or prefer a more personalized booking experience, you might want to explore options directly with the theater.
Final Thoughts

Wicked in London offers a spectacular theatrical experience that captures the imagination. The stunning visual design, talented cast, and memorable songs make it a standout production. While there are some minor booking and seating quirks, the overall quality and entertainment value are high.
For travelers seeking a big night out in London’s West End, this musical ticks all the boxes—especially if you arrive prepared and choose your seats wisely. It’s a show that’s transformed from a popular spectacle to a genuine cultural event, making it well worth the effort.
London Theatre: Wicked the Musical
“I was excited to see the musical. I had missed it in the US. After arriving to the theater, I had to ask many questions on how to find my seats and…”
FAQ

Is Wicked suitable for children?
Yes, it’s suitable for children age 7 and older, but children under 5 are not admitted. The show’s vibrant visuals and engaging story make it a popular choice for families.
How far in advance should I book tickets?
Most travelers book about 37 days ahead to secure their preferred seats, as Wicked remains highly popular.
What is the ticket price?
On average, tickets cost around $45.92 per person, offering good value considering the production quality.
Can I choose my seats?
Yes, you can select seats in the dress circle or stalls, depending on your budget and preferences.
What’s included in the ticket?
Your ticket includes all taxes, fees, and handling charges, along with a mobile ticket for easy access.
Are refunds available if I cancel?
No, this experience is non-refundable and cannot be changed once booked.
What’s the show’s duration?
The performance lasts approximately 2 hours and 45 minutes, including an interval.
Is the theater accessible via public transportation?
Yes, the Apollo Victoria Theatre is near public transit options in central London.
Are there options for food and drinks inside the theater?
Not included in the ticket price. You’ll need to buy food and drinks separately, and some reviews mention limited amenities like coat checks.
Would I recommend this experience?
Absolutely, if you’re after a high-quality, visually stunning musical with a compelling story and good value. Just be sure to plan your seat selection ahead of time.
Whether you’re a die-hard musical fan or a first-timer eager to see London’s West End magic, Wicked offers a memorable, captivating night that’s worth planning for. Just keep an eye on your seat choice and arrive with an open mind—you’re in for a show that might just leave you breathless.
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