A Down-to-Earth Look at the Walking Tour with Hot Chocolate and Chocolate Tasting in Bruges
If you’re dreaming of wandering through Bruges’ picturesque streets while indulging in some of Belgium’s finest chocolates, this tour might catch your eye. It promises a blend of sightseeing and sugary delights, led by an expert guide who shares stories while you taste. We’ve looked into what this experience offers and what to keep in mind before booking.
What draws us in? First, the combination of cultural sights with chocolate tasting really appeals—it’s a great way to experience Bruges beyond just looking at pictures. Second, the expert guide’s storytelling is often highlighted as a strong point. On the flip side, some reviews warn about poor communication and organization—something to consider if your time in Bruges is tight or if you’re hoping for a hassle-free experience.
This tour is best suited for those who love sweet treats and are curious about Bruges’ landmarks. It’s not a full-day exploration but a quick, tasty introduction to the city’s historic heart. If your main goal is to maximize sightseeing without the focus on chocolate, or if you prefer private, customized tours, then this might not be the best fit. But for pairing a manageable pace with indulgence, it can be a charming choice.
Key Points

- Balanced mix of history and sweets makes this tour appealing for foodies and history buffs alike.
- Knowledgeable guides tend to keep the tour engaging with interesting stories about Bruges.
- Chocolate tastings at three local shops offer a good variety of pralines and Belgian chocolates.
- The hot chocolate experience adds a cozy touch, perfect for chilly days.
- Some reviews mention organizational hiccups, so be prepared for possible communication issues.
- It’s a relatively short, 2-hour experience, ideal if you’re tight on time but want a taste of Bruges.
An In-Depth Look at the Tour

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The Itinerary Breakdown
This tour begins in Bruges’ lively Market Square (the Markt), which is often described as the city’s beating heart. Here, you’ll marvel at the Belfry and medieval guild houses, iconic sights that set the tone for your exploration. The visit lasts about 15 minutes and includes an admission ticket, giving you a chance to appreciate the architecture and atmosphere.
Next, you’ll move to Burg Square, another historic hub, home to the City Hall and the Basilica of the Holy Blood. This stop takes around 10 minutes, offering a compact look at some of Bruges’ most significant landmarks. The Basilica houses a relic believed to contain the blood of Christ—certainly a fascinating story for history buffs, though the tour doesn’t include entrance tickets for the Basilica itself, leaving that optional.
From there, the tour takes you inside Onze-Lieve-Vrouwekerk—a Gothic marvel famous for its soaring spire and Michelangelo’s Madonna and Child sculpture. This stop is brief, lasting about 10 minutes, and doesn’t include an admission fee, so if you’re interested, you might choose to go inside on your own.
The real treat begins at your chocolate stops, which are spread across three artisanal chocolate shops. These are carefully selected spots, each offering their own pralines, chocolates, or sweet creations. The stops are short but sweet, typically around 10 minutes each, giving you a taste of Belgian craftsmanship. You’ll sample pralines and other confections, probably enough to satisfy your sweet tooth and give you ideas for souvenirs or future treats.
Adding to the dessert lineup, you’ll visit a waffle boutique to try waffle cookies topped with Belgian chocolate, a perfect blend of textures and flavors. This is a classic Bruges experience, and many find it a delightful highlight.
The tour continues with a brief visit to Groeningemuseum—a modest 5-minute stop, where you can peek at Flemish and Belgian paintings from the 14th to 20th centuries. While not included in the ticket price, this can be a nice addition if you’re interested in art.
Finally, you’ll climb the Belfort, a medieval bell tower offering panoramic views of Bruges. The ticket for the climb, about 16 euros, is optional, so you can choose whether to ascend or skip it.
Last but not least, the tour wraps up with a visit to De Halve Maan Brewery, where you can observe the brewing process and enjoy a sample of Brugse Zot beer—an enjoyable end to your tasting journey.
What to Expect During the Experience
The tour is designed to be relaxed and informative, with a knowledgeable guide sharing insights about Bruges’ history. The group size is limited to 24 travelers, which helps keep the experience intimate and manageable.
Most groups report that the guide’s stories were engaging, with one reviewer mentioning, “she had really interesting stories about the city.” The walking pace is moderate, with plenty of opportunities to stop and take photos or chat.
The chocolate tastings are well spread out, providing brief but frequent opportunities to indulge. The hot chocolate experience is a cozy addition, especially appreciated on cooler days. You’ll also get to enjoy classic Belgian waffles topped with chocolate, elevating the sweet experience.
The Reality of the Experience: Pros and Cons
On the positive side, reviews consistently praise the guide’s storytelling and the quality of chocolates. Travelers love the chance to sample chocolates from different shops, each with its own unique offerings. The combination of sights and sweets makes the tour feel well-rounded.
However, some reviews highlight organizational issues. One traveler described being stood up and unable to contact the tour provider, which can be frustrating if you’re relying on scheduled activities. It’s worth noting that the tour can be canceled if weather conditions are poor, and ticket options for attractions like the Belfry and churches are not included, meaning extra costs if you choose to visit.
The price of around $58 per person seems reasonable given the inclusions, especially with three chocolate tastings and the hot chocolate experience. Still, some might see it as slightly pricey for a two-hour tour with optional extras like the Belfry climb.
Practical Tips for Participants
- Arrive early at the meeting point in Bruges’ central FnacMarket, so you’re ready to start on time.
- Consider whether you’ll want to visit the Belfry or the Church of Our Lady afterward, as tickets are extra.
- If you’re a serious chocolate fan, this tour offers a nice variety, but if you’re looking for a full day of sightseeing, you might want to plan additional activities.
- Keep in mind that some stops are close together, so don’t expect long walks. This makes it manageable even in warm weather or if mobility is a concern.
- Weather can impact the experience, especially since it’s mostly outdoors or in open shops, so check the forecast and dress accordingly.
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Who is This Tour Best For?

If you’re someone who enjoys discovering a city’s highlights while snacking on delicious chocolates, this tour hits the mark. It’s especially suited for food lovers curious about Belgian confections, or travelers who like their sightseeing with a tasty twist. It’s also good for those who appreciate a knowledgeable guide to keep the stories lively.
That said, if you’re after a comprehensive sightseeing tour without much focus on food, or if you prefer private experiences, you might find this a bit too limited. The organization issues, highlighted by at least one reviewer’s experience, mean it’s best to go into this with flexible expectations.
Final Thoughts

This walking tour in Bruges offers a compelling mix of history, art, and sweet indulgence. The guide’s storytelling and the quality of chocolates seem to be the main highlights, making it a fun add-on if you’re in the city for a short visit. The experience’s main strengths are its balance of sights and tastings and the chance to sample some of Belgium’s finest chocolates in a lively setting.
However, the potential downsides, like organizational issues and optional extra costs for attractions, should be considered. For those who’re flexible and prepared for a slightly casual adventure, it can be a memorable way to spend a couple of hours, especially if you’re traveling with someone who enjoys dessert and stories.
Ultimately, this tour is a good pick for chocolate enthusiasts and curious travelers looking to add a flavorful twist to their Bruges visit. It’s not perfect, but with the right mindset, it can be a sweet highlight of your trip.
Walking Tour with Hot Chocolate and Chocolate Tasting
“Stay away. My husband and I have one day in Brugge. This tour was happy to collect our money but stood us up. We messaged them repeatedly on the Vi…”
FAQ about the Walking Tour with Hot Chocolate and Chocolate Tasting

Is this tour suitable for children?
While not specifically marketed as a family tour, kids who enjoy chocolates and are comfortable walking for brief periods should find it enjoyable. The stops are short and engaging, but check with the provider if you have concerns.
How long does the tour last?
The tour is approximately 2 hours long, making it a manageable experience without taking up your entire day.
Are the entrance tickets to the churches included?
No, the tour does not include entrance tickets to the Basilica of the Holy Blood or the Church of Our Lady, so you can decide whether to explore inside on your own.
Can I buy tickets to the Belfry or other attractions during the tour?
Tickets for the Belfry climb (about 16 euros) are not included; you can purchase them on-site if you wish to ascend.
What does the tour include?
You’ll enjoy stops at three chocolate shops, tasting various pralines, plus a waffle topped with Belgian chocolate, and a hot chocolate experience—plus guided storytelling.
What if the weather is bad?
The experience requires good weather, and the tour might be canceled if conditions worsen. You’ll be offered a different date or a full refund if that happens.
If you’re a lover of sweets, history, and charming streets, this tour offers a fun, flavorful peek into Bruges. Just keep an eye on the organizational details and be ready to indulge.
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