When it comes to exploring Bruges, there’s no shortage of tours that claim to reveal its secrets. But from what we’ve gathered, the Bruges: Highlights & Hidden Gems Walking Tour really does stand out—especially if you’re after a blend of main sights and local secrets. Designed to be private and flexible, this three-hour experience offers a chance to see Bruges through the eyes of a knowledgeable local.
What we really like about this tour is how personalized it can be. You’re not stuck with a rigid schedule or a large group, which means your guide can focus on what interests you most. Plus, the chance to sample some Belgian chocolate, peek inside historic breweries, and get insider tips makes it feel more like a friendly exploration rather than just another sightseeing drive-by.
One thing to keep in mind is the price point—at $85 per person, it’s not the cheapest option out there. But considering it’s a private, customizable experience led by a local expert, many travelers find it a worthwhile investment for a more authentic and relaxed visit. This tour is ideal for those who want a tailored experience, enjoy walking, and appreciate friendly, local insights. If you’re after a structured, large-group tour, this might not be your best fit. But if you’re looking to get a real feel for Bruges, it could be just the ticket.
Key Points

- Private and customizable: You control what you see and do, making it ideal for personal interests.
- Rich local insights: Guides are familiar with the area’s stories, hidden corners, and best spots, offering a deeper connection to Bruges.
- Focus on highlights and hidden gems: Balance of well-known sights like Markt and Burg Square with lesser-known treasures.
- Cultural and culinary highlights: Includes stops at historic breweries, chocolate shops, and local venues.
- Flexible timing: Check availability for different start times, making it easier to fit into your schedule.
- Ideal for curious travelers: Perfect for those who want an engaging, relaxed, and authentic walkthrough of Bruges.
Exploring the Itinerary in Detail

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Starting Point and First Impressions
You’ll meet your guide right in front of Hôtel Central, a central and easy-to-find spot. From there, the tour kicks off with a walk through Bruges’ iconic canals, where your guide will share stories about the city’s past and its quirky tidbits. The canals aren’t just scenic—they’re the veins of the city, historically vital for trade and today for picturesque strolls.
Crossing the Augustine Bridge
Next, you’ll cross the Augustine Bridge, a charming spot that offers more views of Bruges’ waterways. Guides often point out interesting facts about architecture and local life. We loved the way they weave history into every step, making the city’s stories come alive.
The Beer Wall and Chocolate Sampling
One of the tour’s highlights is a visit to the 2be Beer Wall and bar. Belgium’s beer culture is famous worldwide, and here, you’ll see the 2be Beer Wall—a UNESCO-recognized tribute to Belgian brewing. If you’re a fan of beer or just curious, this stop offers a glimpse into the city’s long-standing brewing tradition. It’s also a great chance to pick up some local brews (though tasting isn’t included in the tour price).
Adjacent to this is a chance to explore Bruges’ famed chocolate scene. While tasting isn’t included, your guide will likely give you tips on where to find the best chocolates, making it a sweet addition to your trip.
More Great Tours NearbyThe Market Square (Markt)
No visit to Bruges is complete without seeing the Markt. This vast, lively square dates back to 958, surrounded by colorful guild houses, banks, and cafes. Walking through here, you’ll feel the vibrant pulse of the city. Many reviews mention how guides help you appreciate the history behind the architecture, making the visit more meaningful than just taking photos.
The De Halve Maan Brewery
A visit to the De Halve Maan Brewery is a special treat. With five generations of brewing history, this brewery offers a peek into Bruges’ beer-making heritage. The tour includes an insight into their innovative beer transportation system, which is fascinating from both a historical and technical perspective. Even if you’re not a beer enthusiast, the story behind this brewery adds a rich layer to your understanding of Bruges.
Burg Square and the City’s Heart
The tour then takes you to Burg Square, once a fortress and now the administrative heart of Bruges. Here, your guide will share stories about the city’s origins and its development. Depending on your route, you might pass by notable landmarks like Jan Van Eyckplein, the Church of Our Lady, or Sint-Janshospitaal, each with their own stories to tell.
Ending Back at Markt
The tour wraps up where it started, giving you a chance to linger in the Markt or continue exploring on your own. Many travelers appreciate how compact and walkable Bruges is, making this tour a great introduction to the city’s highlights.
What Makes This Tour Stand Out?

Personalization and Flexibility
Since this is a private tour, you can customize your route and focus on what interests you most. Whether it’s history, architecture, or food, your guide will tailor the experience. The company also offers help booking tickets for specific visits, which streamlines your day.
Insider Knowledge and Local Flair
Reviews praise the guides for their professionalism and friendliness. One traveler said, “We saw so much of Brugge and learned much of the history. Jay kept things fun and interesting the whole time.” That combination makes for a memorable, engaging tour—more than just a checklist of sights.
Small Group and Quality
With only your private group, there’s no feeling of being rushed or crowded. This setup also allows for spontaneous questions and more meaningful conversations. The price is a bit higher, but most find the quality and personalization worth it.
Duration and Convenience
Three hours is just the right amount of time—long enough to see key sights and hidden spots without feeling rushed. Check the availability for different start times to fit into your schedule comfortably.
Food and Drink Considerations
While the tour doesn’t include food or drinks, it’s easy to add on visits to local cafes or breweries. The stops at beer and chocolate venues are highlights, giving you a taste of Bruges’ culinary culture.
Who Would Love This Tour?

This experience is best for travelers who value a personalized touch and want to avoid cookie-cutter tours. If you enjoy walking and exploring at your own pace, you’ll appreciate the flexibility. Foodies, history buffs, or people simply curious about Bruges’ stories will find plenty to love here.
It’s also suited for those who appreciate local insights—guides who can share lesser-known facts and help you discover Bruges beyond the usual tourist spots. Because it’s private, families or small groups traveling together can really make it their own.
Final Thoughts
If you’re looking for a well-rounded, friendly, and private introduction to Bruges, this tour is a solid pick. It balances the must-see sights with hidden delights, all delivered by guides who genuinely know their stuff. The focus on customization makes it feel more personal, and many reviews highlight the engaging nature of the guides.
While the price might seem a bit high, the experience’s quality and personal touch make it a worthwhile choice for those wanting a deeper, more relaxed look at Bruges. If you’re after a tour that feels like exploring with a knowledgeable friend, this one should definitely be on your list.
Bruges : Highlights & Hidden gems Walking Tour
“We had a blast with Jay! We saw so much of Brugge and learned much of the history. Jay kept things fun and interesting the whole time.”
FAQ
Is this tour suitable for families?
While the tour isn’t specifically marketed as family-friendly, it’s a walking experience that can be enjoyed by those comfortable with a 3-hour walk. The private nature allows some flexibility for families with children.
What languages are available?
The tour is available in French, Italian, Spanish, and English, so you can choose the guide language that works best for you.
Does the tour include food or drinks?
No, food and drinks are not included, but the stops at beer and chocolate spots offer opportunities to indulge. Your guide can recommend where to go afterward.
How long is the tour?
The tour lasts approximately 3 hours. Check availability for specific start times.
What’s the starting point?
You’ll meet your guide in front of Hôtel Central, a central and easy-to-find location.
Can I customize this tour?
Yes, since it’s private and customizable. You can discuss your preferences with the guide beforehand.
Is there a cancellation policy?
Yes, you can cancel up to 24 hours in advance for a full refund, offering some flexibility if your plans change.
All in all, if you want an intimate, tailored way to get to know Bruges, this tour offers a friendly and insightful experience. It’s perfect for travelers who love walking, learning, and discovering the city’s lesser-known stories alongside its famous sights.
You can check availability for your dates here:More Walking Tours in Bruges
- Christmas Magic in Bruges – Private Walking Tour
- Bruges Highlights and Hidden Gems Walking Tour (Private Tour)
- Bruges: Walking Tour with Hot Chocolate & Chocolate Tasting
- Bruges: Nightly Tales and Untold History Walking Tour
- Bruges: City Must-Sees Private Walking Tour
- Bruges: Christmas Market Private Walking Tour
More Tours in Bruges
- Bruges: Beery Bruges Tasting Tour
- Christmas Magic in Bruges – Private Walking Tour
- Bruges Highlights and Hidden Gems Walking Tour (Private Tour)
- Bruges: Walking Tour with Hot Chocolate & Chocolate Tasting
- Small-Group Tour of Bruges with a local. Free Praline
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More Bruges experiences we've covered
- Bruges : Highlights & Hidden gems Walking Tour
- Bruges: Beery Bruges Tasting Tour
- Bruges: Ticket Gruuthusemuseum
- Bruges: Belgian Beer Tasting with Quiz & Chocolate Pairing
- Bruges: Paint and Sip with Champagne and Chocolate
- Christmas Magic in Bruges – Private Walking Tour
- Bruges Highlights and Hidden Gems Walking Tour (Private Tour)
- Amsterdam: Brussels Day Trip plus Belgian Beer World Visit
- Bruges: Choco-Story Museum with Audio Guide and Tastings
- Bruges: Walking Tour with Hot Chocolate & Chocolate Tasting
- Small-Group Tour of Bruges with a local. Free Praline
- Bruges Beer Tasting Experience (with cheese!)


