If you’re planning a trip to Salzburg and enjoy a good story behind the drinks you love, the Stiegl Brewery Tour might just be worth your time. We’ve looked into this experience, which garners an impressive 4.8-star rating from nearly 200 reviews, and it seems to deliver a well-rounded peek into Austria’s beer culture.
What really catches our eye are the interactive elements—seeing the production in action and tasting three different beers—plus the fact that it’s a family-run operation with over 530 years of brewing history. But, like all things, it has its limitations, especially for those with mobility issues.
This tour seems perfect for beer enthusiasts, history buffs, or anyone curious about how Austria’s popular brews are made. If you appreciate informative, small-group experiences and enjoy learning about local craftsmanship, this might be just the tour for you.
Key Points

- Rich Heritage: Over 530 years of brewing history at Stiegl in Salzburg.
- Tastings Included: Enjoy three different Stiegl beers during the tour.
- Behind-the-Scenes Access: Watch the brewing process, from ingredients to bottling.
- Interactive Experience: Museum, cinema, and production area visits.
- Value for Money: At $28 per person, it offers an engaging mix of education and tasting.
- Limited Mobility: Not suitable for those with mobility impairments or wheelchair users.
What You Can Expect from the Salzburg: Stiegl Brewery Tour

We know that a good brewery tour isn’t just about tasting beers; it’s about understanding the craft, history, and craftsmanship behind each brew. The Stiegl Brewery Tour does a solid job of combining education, entertainment, and flavor, all wrapped into a well-organized 1.5-hour experience.
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Starting at Stiegl-Brauwelt
The tour kicks off at the Stiegl-Brauwelt, where you’ll exchange your voucher at the ticket counter. Here, you’ll begin your journey in the brewery’s museum—an ideal starting point to get a sense of the company’s long-standing legacy. The museum showcases artifacts, brewing equipment, and stories stretching back over five centuries, making it a nice primer even before stepping into the actual brewing areas.
The Museum and Cinema Experience
First, you’ll explore the museum to learn about Stiegl’s history. Several reviews mention how knowledgeable guides make this part engaging without overwhelming. The 270-degree cinema experience is a highlight, providing a visual and immersive story of the brewery’s evolution that keeps visitors captivated.
Inside the Brewery: Raw Ingredients and Brewing Process
Next, you’ll venture into the brewing area where you’ll see the raw ingredients—grain, hops, yeast, and water—laid out and explained. This part is especially appreciated by visitors like Katherine, who found the sight of the large Vats in the mixing process and the bottling line incredible. Watching 90,000 bottles being filled every hour is a striking reminder of the scale and efficiency of modern brewing technology.
More Great Tours NearbyWatching the Brewing in Action
The brewery’s cutting-edge equipment is on full display, from the brew house to the fermentation cellar and bottling line. Guides often emphasize the high-tech nature of the operation, which underscores how tradition and innovation go hand in hand at Stiegl. Being able to witness every step of the process is both educational and fascinating.
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Beer Tastings and Sampling
Of course, the highlight for many is the tasting session—three different Stiegl beers, each offering a different flavor profile. Based on reviews, the beers are well-liked, with visitors noting how they appreciate the variety and quality. Several reviews, like Alice’s, mention that the guide’s explanations of each beer’s qualities added to the tasting experience.
The End of the Tour and a Souvenir
After the tastings, you’ll return to the Stiegl Brewery Shop where you can purchase souvenirs, including a commemorative present, which many found to be a nice keepsake. This keeps the experience memorable and gives you a little piece of Salzburg to take home.
The Value and Overall Experience

At $28 per person, the tour offers a lot of value. You get a guided experience, access to the museum and production areas, and three tastings—all within about an hour and a half. Visitors consistently praise the knowledgeable guides—with some reviews highlighting how engaging and friendly they are—and the exclusivity of viewing the brewing process up close.
The tour size tends to be small, making it feel intimate rather than rushed, which many travelers appreciate. A review even mentions how the small group size made the experience more personal and engaging.
However, it’s worth noting that not suitable for those with mobility issues or wheelchair users, as the brewery’s layout might be challenging for some. Plus, video recording isn’t allowed, so if you want to capture your experience, you’ll need to rely on memory or photos taken before the tour.
What the Reviews Say

Many visitors find this experience to be informative and fun. Alice calls it “Very interesting and entertaining,” praising the guides’ knowledge. Ari notes the effort Stiegl puts into making sure visitors enjoy the tour, and Katherine was particularly impressed by the large vats and bottling process.
Others mention the quality of the beers, emphasizing how the tastings are generous and the beer flavors are varied. Brittany appreciated the small, intimate groups and the friendly, knowledgeable guides.
On the downside, a couple of reviewers wished for a more uniformed guide or a more polished appearance, indicating that presentation matters to some. But overall, the feedback is overwhelmingly positive, with many recommending it as a highlight of their Salzburg visit.
Who Should Consider This Tour?

This experience is best suited for adults with an interest in beer, brewing, or local history. It’s a great choice for those wanting an authentic behind-the-scenes look at a beloved brewery, especially if they enjoy tasting different varieties of beer.
If you’re traveling with friends or a partner who enjoys craft beer or learning about local traditions, this tour will likely hit the mark. However, if you have mobility issues, you might want to consider whether the layout suits your needs, as it’s not designed to be fully accessible.
The Sum Up

The Stiegl Brewery Tour in Salzburg offers a well-rounded glimpse into Austria’s brewing history, combined with modern production insights and tasty samples. It appeals to travelers who enjoy a good mix of education and flavor, especially those curious about how their favorite beers are made.
The small-group setting, knowledgeable guides, and the chance to see behind the scenes make it a worthwhile addition to your Salzburg itinerary. For just $28, you get a memorable experience that combines history, technology, and a tasting of some of Austria’s most popular beers.
While it might not be for everyone—particularly those with accessibility concerns—it’s a solid choice for curious beer lovers and anyone wanting a taste of local craftsmanship. If you’re in Salzburg and enjoy learning about beer, this tour is likely to be a highlight of your trip.
Salzburg: Stiegl Brewery Tour with Beer Tasting
“Very interesting and entertaining tour! Our guide (unfortunately I didnt catch his name) was exceedingly knowledgeable about the history of Stiegl …”
FAQ

Is the tour suitable for children?
This tour is generally targeted at adults, especially since it involves alcohol tastings. It’s not specifically designed for children, and the focus is on beer and brewing.
How long does the tour last?
The tour lasts approximately 1.5 hours, giving you enough time to explore the museum, watch the brewing process, and enjoy tastings without feeling rushed.
What languages are available during the tour?
Guides speak German and English, making it accessible to most visitors.
Do I need to book in advance?
Yes, booking ahead is recommended to secure your spot, especially during busy seasons. You can reserve now and pay later if needed.
What is included in the tour price?
Your ticket includes access to the museum, the cinema experience, a tour of production facilities, three beer tastings, and a small souvenir from the brewery shop.
Can I record videos during the tour?
No, video recording isn’t allowed, but you can take photos beforehand or afterward.
Is the tour accessible for people with mobility issues?
No, it’s not suitable for those with mobility impairments or wheelchair users, as the layout and facilities aren’t designed for accessibility.
What is the cost of the tour?
It’s priced at $28 per person, which is quite reasonable given the comprehensive experience and tastings.
Are the beers included in the price?
Yes, the three tastings are included, and you can buy more beers afterward at the brewery shop at a reasonable cost.
Is there anything else I should know before booking?
Arrive a little early to exchange your voucher, and remember to leave your video recordings at home. The tour is a great mix of history, technology, and tasting—perfect for those wanting an authentic taste of Salzburg’s brewing heritage.
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