Wine & Beer Day Trip in the City of Love: Altea!

Thinking about spending a day in Altea, the so-called “City of Love,” and want to indulge in some of the best local drinks and bites? This wine and beer day trip offers a well-rounded glimpse into the region’s beverage culture, blending tastings, scenic views, and a taste of tradition. We’ve checked out the details, and here’s what you can expect if you decide to join.

What really draws us to this experience are the blend of different flavors—from craft beers to age-old wines—and the opportunity to learn about local producers. The tour includes a visit to a boutique brewery, a historic vineyard, and a cozy tapas meal, making it a well-balanced day. One thing to keep in mind, though, is the 6-hour duration, so it’s best for those comfortable with a full day of tasting and sightseeing. If you’re into trying regional drinks with some cultural context, this trip might be just right for you.

On the downside, some travelers mention that the schedule can feel a bit packed, especially if you want to savor each tasting without rushing. Also, the price point—$244 per person—might seem steep to some, but when you consider the included transport, guided tours, multiple tastings, and lunch, it starts to make sense for those seeking a premium experience. It’s definitely geared toward adults, with no options for kids, but for couples, friends, or even solo travelers who enjoy good drinks and storytelling, it’s a solid pick.

In essence, this tour is best suited for self-described foodies and drink enthusiasts who appreciate well-curated tastings and cultural insights. If you’re after a leisurely, informative day that’s a little indulgent but not overly fancy, keep reading—I’ll walk you through every detail.

Key Points

• All-inclusive experience with guided tastings of beer and wine
• Cultural and scenic highlights in historic Altea
• Authentic local cuisine, including homemade tapas
• Expert guides who share insights into brewing and winemaking
• Comfortable transport throughout the day
• Ideal for adults seeking a full, taste-focused day

You can check availability for your dates here:

An Honest Breakdown of the Tour

Starting Point and Transportation

Your day begins at Estación de Altea, where you’ll meet your guide and hop onto a private coach. The transportation is included for the entire day, making it convenient to move between stops without the hassle of figuring out logistics yourself. The bus rides are about 30 to 40 minutes each, giving you time to relax, chat, or soak in the scenery along the way.

Visit to Althaia Brewery

Your first stop is the Althaia Brewery, a bit of a hidden gem. Here, the focus is on craft beer—something not always easy to find in Spain, which is more known for its wines. The brewery is celebrated for its dedication to quality, and you’ll get to sample four different beers, each crafted with care. The tasting is paired with local cheeses and sausages, which really enhances the experience.

From reviews, many mention the insightful tour of the brewing process, which adds a layer of appreciation for each sip. The guide’s knowledge and enthusiasm are usually praised, making this part both educational and fun. If you’re a beer lover, you’ll enjoy discovering new flavors and understanding what makes each brew unique.

Lunch at Tapas Gastro Bar

Next, you’ll head to a family-owned Tapas Gastro Bar in the heart of Altea. This spot exudes warmth and genuine hospitality. The meal includes three authentic Spanish tapas, prepared with fresh ingredients, plus two drinks of your choice. The tapas menu varies, but you can expect simple, flavorful dishes that showcase traditional recipes.

This is a real highlight for many, especially those who enjoy casual, local dining. The emphasis on homemade food, combined with a cozy atmosphere, makes it feel like you’re dining with friends rather than in a touristy spot. If you’re a fan of Spanish cuisine or just want to try a variety of small bites, you’ll likely find this lunch satisfying.

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Visiting Bodega Pepe Mendoza

The highlight for wine aficionados is the visit to Bodega Pepe Mendoza, a vineyard that dates back to Roman times. Its history instantly lends a sense of gravitas, and the fact that they’ve been producing wine since the 19th century speaks to their craftsmanship. You’ll stroll through picturesque vineyards, learning about the grapes that have been cultivated here, notably Giró and Moscatel de Alejandría.

Following the vineyard tour, you’ll indulge in a tasting of six different wines. The wines are described as exquisite, and the pairing with Spanish cheeses and cured meats (embutidos) enhances the experience. Many reviews highlight the quality of the wines and the depth of knowledge shared by the guides, which makes the tasting feel special.

The Overall Experience

Throughout the day, the guided nature and small group size (private group) ensure a personalized experience. You get a good mix of learning, tasting, and scenic views, with the guide providing context and answering questions along the way.

The tour wraps up back at the starting point, giving you plenty of time afterward to explore Altea on your own, perhaps wandering the charming streets or enjoying a coffee while reflecting on the day.

Is It Good Value?

At $244 per person, this tour isn’t the budget option, but when you consider the inclusions—transport, multiple tastings, guided insights, and a hearty lunch—it offers a lot. For those who appreciate curated experiences that combine food, drink, and culture, it’s a solid investment.

What Travelers Say

Many reviews praise the knowledgeable guides and the excellent wine selection at Bodega Pepe Mendoza. The diverse tastings and authentic food are frequently highlighted as the core strengths. Some mention that the schedule can feel a little quick, but overall, the consensus is that it’s a well-organized and enjoyable day.

Who Should Consider This Tour?

If you’re someone who loves sampling local drinks and learning about their origins, this trip checks those boxes. It’s perfect for adults who enjoy culinary experiences and don’t mind a full day of activity. Because it’s quite structured, it’s less suited for travelers who prefer spontaneous wandering or are on a tight budget.

Also, keep in mind that this is not designed for children under 19, nor for very elderly travelers over 70—due to the amount of walking, tasting, and structured schedule.

Final Thoughts

This wine and beer day trip in Altea offers a well-rounded taste of the region’s drink culture, paired with scenic views and authentic food. The combination of a boutique brewery, historic vineyard, and cozy tapas spot makes for a varied and engaging experience. The knowledgeable guides, high-quality tastings, and cultural insights add value that many travelers appreciate.

If you’re a fan of wine, beer, or simply want to enjoy a leisurely day exploring local flavors, this tour could be a memorable part of your trip. It’s especially suitable for those who want a guided, all-in-one experience that combines education, relaxation, and good food.

Frequently Asked Questions

Is transportation included? Yes, your transport throughout the entire day is covered, making it easy to move between stops without extra hassle.

How long is the tour? The entire experience lasts about 6 hours, including travel, tastings, and lunch.

What’s the price for? The fee covers guided tastings of four beers, six wines, a scenic vineyard tour, lunch with drinks, and transportation.

Can I book last minute? Booking must be made at least 3 days in advance, and you can cancel up to 24 hours before the tour for a full refund.

Is the tour suitable for non-drinkers? While the focus is on alcohol tastings, the experience is geared toward adults, and non-drinkers might find the main highlights less engaging unless they’re interested in the cultural aspects.

Are there any age restrictions? Yes, the tour is not suitable for minors under 19 or babies under 1 year old.

What languages are guides available in? Guides speak English, Spanish, Danish, Swedish, and Norwegian.

Is the tour family-friendly? It’s designed for adults, but older teens who are interested in drinks and culture might enjoy it.

What’s the main highlight? Many say the visit to Bodega Pepe Mendoza offers the most memorable tasting and insight into regional wine traditions.

Can I customize the experience? The tour is structured with fixed stops, but the private group setting means guides can tailor some parts to your interests.

If you’re looking for a day of tasting, learning, and soaking in Altea’s charm, this tour could be just what you need. It combines the best of local beverages with the authentic atmosphere of a Spanish coastal town.

You can check availability for your dates here: