Subotica is a city that stands out for its stunning Art Nouveau architecture, colorful secession buildings, and multicultural charm. It’s a place where history, design, and local traditions come together in a way that’s perfect for sightseeing and cultural tours. What makes Subotica especially appealing for travelers is its accessibility from Belgrade and its variety of tours that focus on architecture, history, and even local wine. We particularly love the full-day trips that combine sightseeing with regional food and wine experiences, like the Subotica and Palic Full-Day Trip with winery, which offers a well-balanced taste of nature, history, and good eats.
If you’re interested in Art Nouveau architecture, exploring the city’s iconic landmarks, such as the City Hall and Synagogue, is a must. For those wanting a deeper dive into the Jewish heritage, the Jewish Heritage Walking Tour provides a meaningful look at the community’s past. And if you’re seeking something more adventurous or fun, options like the Shooting Range add a dash of excitement. Below, we outline the top tours, helping you decide which experience best matches your interests and travel style.
1. From Belgrade: Subotica and Palic Full-Day Trip with winery

At number 1 is this comprehensive 10-hour day trip that covers the highlights of Subotica and Palic Lake. Starting from Belgrade, you’ll travel by van for about two hours into Vojvodina’s flat plains. The tour includes a guided walk through Subotica’s famous Hungarian Secession architecture, where the colorful buildings and ornate details are a feast for the eyes. Afterward, you’ll visit a local winery, where a guided tour and wine tasting give you a taste of the region’s notorious wines, especially the regional specialty, “sand wines.”
One of the tour’s strengths is its perfect balance of activity and relaxation. You’ll enjoy a delicious lunch at a well-known restaurant called Salas, known for its hearty regional dishes, adding cultural flavor to your day. Then, head to Palic Lake, once a favorite holiday spot for wealthier Serbs and Hungarians, for a peaceful break with photo opportunities and gentle walks. Reviewers praise the friendly, knowledgeable guide and the well-planned itinerary. This tour is ideal for travelers who want a full overview in one day, including architecture, nature, and wine.
Bottom line: A full-day, well-rounded trip that’s perfect if you want to see the best of Subotica, Palic, and regional wines without sacrificing comfort or depth.
2. From Belgrade: Subotica & PaliÄ Lake Tour with Wine tasting

Number 2 on our list is another 10-hour adventure, emphasizing cultural richness and architectural beauty. This tour shines for its focus on Art Nouveau architecture and the region’s famous “sand wines.” After a 2.33-hour drive from Belgrade, you’ll explore Subotica’s vibrant streets with a guided tour that includes lunch and free time. The highlights are the stunning buildings and the lively Korzo promenade.
Next, you’ll visit Vinarija Zvonko Bogdan, a winery renowned for producing “sand wines,” unique to this part of Serbia. The wine tasting lasts an hour, giving you a genuine taste of local wine-making traditions. The tour concludes with a walk around Palic Lake, where you’ll have time to relax and take photos of the scenic surroundings. Reviewers mention the expert guide Marko and the overall quality of the experience, describing it as “perfect” and highly recommended.
This tour suits those interested in architecture, wine, and scenic lakes, especially if you enjoy leisurely walks and culture. The focus on “sand wines” introduces you to a regional specialty most visitors don’t want to miss.
Bottom line: Great for wine lovers and architecture enthusiasts looking for a mix of history, good food, and lakeside relaxation.
3. Subotica: The Queen of Art Nouveau stunning heritage

A shorter, 2.5-hour tour that delves into Subotica’s most iconic Art Nouveau landmarks. This guided walk focuses on the city’s stunning architectural gems like the City Hall and the Synagogue, which showcase intricate detail and elegant design. Meeting at the Alpha souvenir shop, this tour offers an intimate look at the city’s architectural masterpieces with an expert guide providing in-depth insights.
During the walk, you’ll also see Raichle Palace and the Franciscan Church, each adding layers to the rich story of Secession architecture. The tour is perfect for travelers who want a quick, focused experience of the city’s artistic highlights without the need for long sightseeing days. Reviewers highlight how informative and engaging the guide is, making it easy to appreciate the art and history behind each building.
Bottom line: An excellent choice for those with limited time who want a detailed look at Subotica’s architectural treasures.
4. Vienna to Duborvnik or Split: Central Europe & Balkans Tour

If your travel plans span more than a day and include multiple countries, this 10-day tour from Vienna covers Bratislava, Budapest, Belgrade, Sarajevo, and Mostar. It’s a deep dive into Central European and Balkan culture and history, making it ideal for those with a flexible schedule and an interest in multi-city explorations. While not solely focused on Subotica, this tour offers a broader perspective of the region’s diversity and heritage.
Highlights include exploring Bratislava’s medieval Old Town, experiencing Budapest’s famous thermal baths, and walking through Sarajevo’s Ottoman and Austro-Hungarian districts. The tour is comprehensive, with a good mix of guided sightseeing, local meals, and cultural activities. The price reflects its extensive itinerary, and reviews note the expert guides and rich experiences.
Bottom line: Perfect for travelers wanting a long, immersive journey through Central Europe and the Balkans rather than a focused day trip.
5. Belgrade: Zemun and Subotica City Full Day Tour

This 8-hour tour provides a taste of Northern Serbia’s highlights, combining Zemun’s riverside charm with Subotica’s Art Nouveau architecture. Starting from Belgrade, you’ll visit Zemun’s historic Zemun Tower and the Danube quay, then head to Subotica for a guided tour of the city’s masterpieces. You’ll see the City Hall, Palace of the Rajhl Fere, and the Zucker’s Bagels & Smoked Fish, blending history, architecture, and local flavors.
The tour emphasizes easy sightseeing with convenient logistics, making it a good choice for travelers who want a full day without rushing. The review highlights the well-paced itinerary and the chance to see multiple highlights in one day.
Bottom line: Ideal for those who want a rundown of Zemun and Subotica without multiple days’ commitment.
6. From Belgrade: Visit Subotica and stunning Zobnatica Stables

Number 6 offers an 8-hour experience combining cultural city sights with a visit to the famous Zobnatica Stables. Starting with a 2.25-hour transfer from Belgrade, you’ll explore Subotica’s unique secession architecture and then spend the afternoon at the Zobnatica Stud Farm, home to award-winning galloper horses.
The highlight is the afternoon at the horse farm, where you can enjoy horse riding, scenic drives, and perhaps a horse-drawn carriage ride. This tour is perfect for animal lovers or those interested in equestrian activities. The tour’s flexibility for horse riding experience makes it stand out, though you need to specify in advance if you want to participate.
Bottom line: A good pick if you want a mix of architectural sightseeing and rural adventure with a focus on horses.
7. Subotica: Jewish Heritage Walking Tour

Number 7 offers a 2.5-hour walk focused on Subotica’s Jewish community. Visiting the Subotica Synagogue, the City Museum, and other heritage sites, this tour provides a personalized insight into Jewish history and culture in the city. The tour starts at Trg Slobode and includes stops at the Franciscan Church and Raichle Palace, blending religious history with local stories.
The tour is praised for moving stories and the chance to see art nouveau architecture in a different context. It’s perfect for travelers interested in cultural history and architecture, especially if they want a more meaningful connection with local communities.
Bottom line: A meaningful, culturally rich walk ideal for those interested in the Jewish community’s past and resilience.
8. Subotica: Shooting range with transfer

For travelers looking for something more active and unusual, this 3-hour experience at a professional shooting range offers a chance to try handguns and rifles under the supervision of licensed instructors. It’s a safe environment with modern equipment, perfect for adrenaline seekers or those curious about firearms.
The activity includes transfer, making logistics simple, and the range provides all necessary gear. Reviewers note the expert staff and the stress-free, secure setting. It’s a unique addition if you want to break from traditional sightseeing and try something memorable.
Bottom line: Best for thrill-seekers or those wanting an adrenaline rush in a controlled setting.
How to Choose the Right Tour
When deciding which tour fits your trip, consider your interests, time constraints, and travel style. If architecture and wine are your priorities, the Subotica and Palic Full-Day Trip offers a full experience. For a shorter, more focused visit, the Art Nouveau Heritage Tour is perfect for quick sightseeing.
If your trip is more about cultural history, the Jewish Heritage Walking Tour provides meaningful insights. For those seeking adventure, the Shooting Range adds a memorable activity, while the Visit Zobnatica Stables combines city exploration with rural charm.
Think about your budget and physical activity level too. Tours with guided walks and scenic drives work well for most, but activities like horse riding or shooting require some mobility and comfort with physical activities. Booking early is advised, especially for tours with limited spots or seasonal conditions.
Final Thoughts
Subotica offers a diverse range of tours that cover everything from architectural marvels to cultural heritage and even adrenaline-pumping activities. For travelers interested in art and history, the architectural tours are a great choice, while wine lovers will appreciate the trips focused on regional wines and food. If you want a full-day experience with a bit of everything, the Palic Lake trip is hard to beat.
For those on a shorter timeline, the Art Nouveau tour gives a quick yet comprehensive look at the city’s beauty. More adventurous travelers might enjoy trying target practice or visiting the Zobnatica Stables. Whatever your interests, booking in advance and choosing a tour that matches your energy level and curiosity will ensure a memorable visit to this charming Serbian city.
