Rare Grape & Wine Tasting Experience at MOONQ

Discovering the Unique Charm of MOONQ Winery’s Rare Grape & Wine Tasting

Imagine sipping on wines crafted from some of Armenia’s rarest grapes, surrounded by the tranquil beauty of the Ararat Valley and with Mount Ararat in the distance. That’s exactly what you get with the Rare Grape & Wine Tasting Experience at MOONQ. This isn’t your typical wine tour—it’s an intimate peek into Armenia’s boutique winemaking scene, led by a family passionate about their craft.

What immediately appeals to us about this experience are two things: First, the chance to sample five distinct Armenian wines, including some award-winning varieties like the Nrneni. Second, the behind-the-scenes look at how these small-scale, family-run wineries operate, from grape selection to bottling, making it feel more personal and authentic.

A potential consideration for travelers: at just two hours, it’s a relatively short experience, which is perfect if you’re tight on time but might leave those seeking a longer, more comprehensive tour wanting more. Still, for an authentic taste of Armenia’s wine traditions in a peaceful setting, this experience hits the mark. It’s especially well-suited for couples, wine enthusiasts, or anyone seeking a quiet escape with stunning views.

Key Points

• Exclusive tasting of five Armenian wines, including rare varieties like Nrneni.
• Learn about family-run boutique winemaking, gaining insights into the local tradition.
• Enjoy spectacular Mount Ararat views in a serene setting perfect for relaxation.
• Hands-on experience, including labeling your own wine bottle to take home.
• Includes local food pairings like cheese, crackers, and Armenian pakhlava for a full sensory experience.
• Price point at $56 per person offers good value for a private, guided tasting in a scenic location.

You can check availability for your dates here:

Setting the Scene: What to Expect at MOONQ Winery

When you arrive at MOONQ Winery, you’re greeted with warmth and a sense of authenticity. The experience begins with a story — the family’s journey into winemaking, which makes everything feel more meaningful. Their focus on rare Armenian grapes, especially the tiny plot of Nrneni, reveals a deep dedication to preserving local varieties. You’ll get a clear understanding of why these grapes are so unique and how they shape the wines.

As you move through the boutique winery, you’ll see firsthand how wines are carefully selected, fermented, and bottled. The behind-the-scenes look is quite engaging—it’s not just about tasting but understanding the craftsmanship involved. And if you’re feeling creative, you’ll have the chance to help label a bottle, making this experience a bit more interactive and memorable.

The Wines You’ll Taste

The highlight, of course, is the tasting. The lineup includes five wines, showcasing a variety of Armenian flavors:

• MOONQ Nrneni 2023 — an award-winning wine that bagged a Bronze Medal at IWSC 2024.
• MOONQ Coupage 2022 — a blend of Areni, Khndoghni, and Nrneni, which has earned a Silver Medal at MUNDUS 2024.
• MOONQ Coupage 2023 — a newer vintage offering fresh notes.
• MOONQ Voskehat 2023 — a white wine, perfect for those who prefer lighter, crisp flavors.
• MOONQ Areni Rosé 2022 — a lovely, delicate rosé with subtle fruitiness.

These wines are crafted with care and reflect the unique terroir of Armenia. The awards speak to their quality, especially for a boutique winery. We loved the way the wines are presented—they’re not just tasting samples but a reflection of Armenian tradition and innovation.

Food and Atmosphere

Complementing the wines is a thoughtfully curated platter of meats, cheeses, and Armenian pakhlava, which is similar to Middle Eastern baklava. The pairing enhances the tasting experience and adds a layer of indulgence. You’ll also get a cup of herbal tea brewed in a 19th-century Tula samovar from Artsakh, adding a historical touch to the moment.

The setting itself is a highlight. Situated in the peaceful Ararat Valley, the views of Mount Ararat create a stunning backdrop that turns the tasting into more than just a culinary experience—it’s a visual feast. The atmosphere is quiet and contemplative, making it ideal for leisurely sipping and appreciating the scenery.

Practical Details and Value

This private tour, priced at $56 per person, offers a good balance between cost and experience. It’s a guided, intimate session that feels tailored rather than commercial. The two-hour duration means you get a substantial taste of Armenian wine without feeling rushed.

The experience includes a guided tour of the winery, a behind-the-scenes look at the winemaking process, and the chance to label your own bottle—small touches that elevate the experience. Plus, the local fruit from the winery’s garden adds a fresh, seasonal element.

Meeting at the winery is straightforward; just come directly to MOONQ. The group is private, allowing for a more personalized and relaxed environment. The experience is conducted in multiple languages—Armenian, English, and Russian—making it accessible to a diverse range of travelers.

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Who Would Love This?

This tour is perfect for wine lovers looking for something off the beaten path. If you appreciate authentic family-run businesses and enjoy scenic views, you’ll find it rewarding. It’s also suited for those curious about Armenian grapes and winemaking traditions, plus anyone wanting a peaceful, scenic break in the Ararat Valley.

While it’s not a lengthy, all-day affair, it offers enough depth and intimacy to satisfy most wine enthusiasts. It’s less about big crowds and more about quality interaction in a beautiful environment.

Final Thoughts

For anyone wanting to see a different side of Armenia—one where small-scale, passionate winemakers preserve and showcase indigenous grapes—this experience is a real gem. The chance to sample award-winning wines like the Nrneni, paired with local delicacies and breathtaking views, makes it stand out.

The setting in the lush Ararat Valley, combined with the personal touch of a family-run operation, offers an experience that feels both special and genuine. It’s perfect if you’re after a peaceful, scenic, and educational escape from busier tourist spots.

If you’re a wine aficionado or simply seeking a tranquil moment to enjoy Armenia’s natural beauty and local flavors, this tour will satisfy your curiosity and palate alike.

FAQ

Is this experience suitable for beginners?
Absolutely. The tasting is approachable, and the guides are happy to share insights, making it a great introduction to Armenian wines.

How long does the tour last?
The experience runs for about two hours, which includes the guided tour, tasting, and a bit of hands-on labeling.

Do I need to reserve in advance?
Yes, it’s recommended to reserve your spot ahead of time. You can cancel up to 24 hours in advance for a full refund.

What languages are available during the tour?
The tour is conducted in Armenian, English, and Russian, ensuring accessibility for most travelers.

Is it a private group?
Yes, this is a private experience, which adds comfort and a personalized feel.

What should I wear?
Casual, comfortable clothing is perfect—there’s no formal dress code, but consider the weather and outdoor scenery.

Can I buy bottles of wine to take home?
While the tour includes labeling a bottle, the details about purchasing additional bottles aren’t specified. It’s best to ask the winery directly if you’re interested.

If you’re after a quiet, scenic, and educational wine tasting in Armenia, the Rare Grape & Wine Tasting Experience at MOONQ offers a thoughtfully curated glimpse into local traditions, all set against the spectacular backdrop of Mount Ararat.

You can check availability for your dates here: