If you’re planning to visit Vienna and want a taste of the city’s diverse food scene, a guided tour of the Naschmarkt can be a great way to do it. From what we’ve gathered, this small-group food tour offers an enjoyable and flavorful way to explore one of Vienna’s most iconic markets. While it’s not a deep-dive into every corner of the market, it provides a curated experience packed with tasty samples and interesting insights.
What we particularly appreciate about this tour is the focus on personalized attention—small groups mean your guide can really engage with you, answer questions, and share stories. Plus, the variety of tastings from Europe, Asia, and Latin America makes it a flexible option for those curious about international flavors or just eager to indulge in local specialties.
One thing to keep in mind is the price point, which might seem a little high for just two hours of walking and tasting. Some reviews suggest that for the cost, you’d expect a slightly more comprehensive experience, especially if you’ve already visited the market many times. Still, if you’re new to Vienna or enjoy guided food adventures, this trip could hit the spot.
This tour is likely to suit food lovers, travelers with a sense of curiosity, or anyone wanting a relaxed, guided introduction to Vienna’s culinary scene. It’s not overly family-oriented, but well-behaved children who enjoy tasting new foods should be fine.
- Key Points
- What to Expect from the Naschmarkt Food Tour
- An Introduction to Vienna’s Most Famous Market
- The Atmosphere and Setting
- Food Tastings: What’s on the Menu?
- The Guide’s Role: Knowledge and Engagement
- Wines and Beverages
- Duration and Group Size
- The Value: Is It Worth the Cost?
- The Experience from the Traveler’s Perspective
- Who Should Consider This Tour?
- Practical Details
- Frequently Asked Questions
- Naschmarkt Food Tour
- Wrapping Up: Is the Naschmarkt Food Tour for You?
- More Food & Drink Experiences in Vienna
- More Tours in Vienna
- More Tour Reviews in Vienna
- More Vienna experiences we've covered
Key Points

- Small group size ensures personalized attention and more engaging conversations.
- Diverse tastings from multiple continents, offering a broad taste of international cuisines.
- Knowledgeable guides share interesting facts, tips, and stories about the market and its history.
- 2-hour duration makes it a manageable, not-too-long activity in your Vienna itinerary.
- Price around $68, offering a curated, guided experience rather than just a self-guided walk.
- Suitable for travelers who enjoy food and cultural exploration but may not be ideal for those seeking a full culinary course or extensive market tour.
What to Expect from the Naschmarkt Food Tour

Keen to taste more of Vienna? We've looked into these other food and drink experiences
An Introduction to Vienna’s Most Famous Market
The tour kicks off at Linke Wienzeile 38, where you’ll meet your guide and start exploring the Naschmarkt. This market isn’t just a tourist spot; it’s a place with roots going back to at least the 18th century, and it’s where locals and visitors alike hunt for fresh produce, spices, and more. The market’s lively atmosphere, combined with its history, makes it a perfect setting for a leisurely food stroll.
The Atmosphere and Setting
Expect a bustling scene filled with vibrant stalls, smells of roasted nuts, fresh herbs, and spices, and the chatter of vendors. From the get-go, the guide will lead you through the market’s highlights, pointing out interesting stands and sharing snippets of its history. The tour focuses on quality tastings, so you’ll get to try a variety of foods from different stands, which is a great way to get a feel for Vienna’s culinary diversity.
Food Tastings: What’s on the Menu?
While the detailed itinerary isn’t fixed, reviews suggest you’ll be sampling a broad mix of cheese, olives, wines, and even curries. One reviewer mentioned that the guide, Peter, shared interesting tidbits about the spices and products, which added depth to the tasting experience. You might also find yourself sampling Vienna’s local specialties alongside international flavors, giving you a sense of the market’s global reach.
The Guide’s Role: Knowledge and Engagement
Guides like Peter and Michael stand out because they’re described as enthusiastic and well-informed. They’ll offer insights into the market’s history, suggest good spots for further exploration, and answer your questions. Several reviews highlight how guides made the experience fun and engaging—adding humor and useful tips along the way.
While in Vienna, here are other experiences we've covered
Wines and Beverages
A highlight for many is the chance to discover Austria’s celebrated wines. The tastings aren’t solely about food; they include drinks that showcase Austria’s wine-making tradition. Expect some small but quality pours, perfect for understanding what makes Austrian wines unique.
Duration and Group Size
The 2-hour tour keeps things relaxed without feeling rushed. With a group limited to 15 people, you’re more likely to get personal attention. This setup also helps with the flow of tastings—your guide can pace the experience and share more stories.
The Value: Is It Worth the Cost?

At around $68 per person, the tour falls into a moderate price range for guided food experiences. Many reviews suggest that the value depends heavily on your expectations. For some, especially those new to Vienna or markets, the price offers a curated experience with insider tips and quality tastings. Others, especially if you’ve visited the market before, might find it a tad pricey compared to simply wandering on your own or booking a cheaper guide.
One reviewer mentioned that they paid about $35 for a similar tour with another guide—highlighting that prices can vary, and if you’re on a budget, you might want to compare options. However, the small-group setting, the guide’s knowledge, and the curated tastings do add to the overall experience.
The Experience from the Traveler’s Perspective
Many who have taken this tour describe it as “interesting,” “fun,” and “delicious.” One reviewer called their guide “eclectic and very knowledgeable,” emphasizing that the guide added personality and depth to the tour. The variety of tastings, from spicy samples to local wines, keeps things lively and engaging.
Some travelers did feel that the experience could be more comprehensive or that the price was a bit high for what they received. As one review put it, the tour was “not bad,” but they expected a little more for the premium price paid. Still, others appreciated the welcoming atmosphere, the interesting facts, and the friendly guide.
Who Should Consider This Tour?

This Naschmarkt Food Tour suits foodies, curious travelers, and those interested in Vienna’s culinary mix. It’s ideal if you want a relaxed, guided overview of the market without the commitment of a full-day tour. If you’re traveling with children who enjoy tasting new foods, they might enjoy it too, as long as they’re well-behaved.
However, if your main goal is a deep dive into Vienna’s culinary scene, or if you’ve already visited the market multiple times, you might find this tour a bit light on content. It’s also a good option if you prefer a structured experience with local insights rather than exploring on your own.
Practical Details

- Duration: Approx. 2 hours
- Price: $68.25 per person
- Group size: Max 15 travelers
- Meeting Point: Linke Wienzeile 38, 1060 Wien
- Includes: Tastings from Europe, Asia, and Latin America; Austrian wines; guided commentary
- Booking: Book well in advance—average booking window is 34 days
- Weather: The tour requires good weather; if canceled due to rain, you can reschedule or get a refund
- Accessibility: Near public transportation, service animals allowed
- Cancellation: Free cancellation up to 24 hours before the start
Frequently Asked Questions
Is this tour suitable for vegetarians or people with dietary restrictions?
While specific dietary options aren’t detailed, the tastings include cheese, olives, and possibly other vegetarian-friendly items. It’s best to check with the provider directly if you have particular dietary needs.
Can I participate if I have limited mobility?
The tour takes place at the market, which is generally accessible, but it’s best to confirm with the provider if you have mobility concerns.
Will I get enough food during this 2-hour tour?
Most travelers find the tastings sufficient for a light meal or snack, especially since the focus is on quality rather than quantity.
Is it worth booking in advance?
Yes, especially during high season or peak times, booking around 34 days in advance helps secure your spot.
Are drinks included in the tastings?
Yes, part of the experience involves sampling Austrian wines and possibly other beverages, depending on the guide’s offerings.
What kind of guide will I get?
Guides are typically described as knowledgeable, enthusiastic, and personable—adding personality and interesting facts to the experience.
Can I cancel if my plans change?
Yes, the tour offers free cancellation up to 24 hours before the scheduled start, giving you flexibility if needed.
Naschmarkt Food Tour
“Michael our guide was eclectic and very knowledgeable. A good tour of part of the huge market and a taste of a few good foods and spices.”
Wrapping Up: Is the Naschmarkt Food Tour for You?
If you’re someone who enjoys trying different foods, learning about local markets, and having a guide share stories and tips, this tour could be a favorite part of your Vienna trip. It’s well-suited for those who like a relaxed pace and value quality over quantity in tastings. The small group size means you’ll have an intimate experience, perfect for asking questions and engaging with your guide.
That said, if you’re already familiar with the market or looking for a more extensive culinary workshop, this might feel a bit limited. The price is fair for the personalized experience, but it’s still worth comparing with other options if budget is a concern.
The Naschmarkt Food Tour offers a tasty, engaging snapshot of Vienna’s vibrant food scene, led by guides who genuinely enjoy sharing their knowledge. It’s a solid choice for a fun, culturally rich activity that leaves your taste buds satisfied.
More Food & Drink Experiences in Vienna
- Private Austrian Beer Tasting Tour in Vienna Old Town
- Best of Food Tour Vienna
- Vienna’s Highlights: Food, Coffee and Market Walking Tour
- Authentic Vienna Food Tour inc. lunch, street food, 3 drinks
- Wachau Valley Small-Group Tour and Wine Tasting from Vienna
- Wachau Valley Wine Tasting Bike Tour from Vienna
More Tours in Vienna
More Tour Reviews in Vienna
- Day Trip from Vienna to Bratislava with Private Transfers
- Vienna 40 Minutes Helicopter Tour for 2
- Small Group Half Day Tour from Vienna to Bratislava
- Private Austrian Beer Tasting Tour in Vienna Old Town
- Vienna to Budapest and Bratislava Private 1 Day Tour with Guides
- Salzburg and Alpine Lakes Tour from Vienna
More Vienna experiences we've covered
- Salzburg to Vienna, Private Transfer, 2h of Sightseeing, Local Driver, English
- Vienna 40 Minutes Helicopter Tour for 2
- Small Group Half Day Tour from Vienna to Bratislava
- Private Austrian Beer Tasting Tour in Vienna Old Town
- Vienna to Budapest and Bratislava Private 1 Day Tour with Guides
- Salzburg and Alpine Lakes Tour from Vienna
- A Little Night Music in Capuchin Church
- Saturday Night Pub Crawl for Professionals in Vienna, Austria
- Exclusive Green Airport Limousinenservice
- Naschmarkt Food Tour
- Vienna Wine Experience
- Museum Hopping in Vienna

