Introduction
If you’re curious about Amsterdam’s famous reputation for liberal drug policies and want to learn more beyond the clichés, this self-guided Amsterdam Drugs Tour could be a good fit. It offers a blend of history, culture, and modern interactive features—all at a very affordable price. We like that it’s flexible, letting you explore at your own pace without a group attached, and the incorporation of technology makes the experience more engaging.
Two standout features for us are the tech elements like augmented reality and videos which add a fun, immersive twist, and the way it covers a variety of eras—from jazz legends in Zeedijk to the more risqué 1970s scene. However, one thing to keep in mind is that this tour is more about educational content than sightseeing of landmarks; if you’re after major sights, this might not cover all your interests. Overall, it’s best suited for travelers who are genuinely intrigued by the social and cultural history of drugs in Amsterdam and enjoy a self-paced, tech-savvy approach.
- Key Points
- What’s Included in the Tour?
- The Itinerary in Detail
- Stop 1: Zeedijk
- Stop 2: Coffee Shops and the Heroin Trade
- Stop 3: Activism and Psychedelics in the 1960s
- Stop 4: The 1970s and the Yab Yum Scene
- The Experience and User Perspectives
- Practicalities and Tips
- Who Should Consider This Tour?
- The Sum Up
- Amsterdam Drugs Tour (Self-Guided, Amsterdam City Centre)
- FAQ
- More Guided Tours in Amsterdam
- More Tours in Amsterdam
- More Tour Reviews in Amsterdam
- More Amsterdam experiences we've covered
Key Points
- Self-guided and flexible: Explore at your own pace without a group.
- Affordable price point: Just over $11 per person, making it accessible.
- Interactive features: Augmented reality, videos, and games make learning fun.
- Rich historical content: Covers key eras like the 1960s and 1970s drug scene.
- Interesting neighborhoods: Focused on the Red Light District and Spuistraat.
- Concise duration: About 1 to 1.5 hours, perfect for a quick deep dive.
What’s Included in the Tour?

This experience is all about learning through technology and self-exploration. Using a downloadable app, you’ll navigate Amsterdam’s Red Light District and Spuistraat with a mix of interactive elements, including augmented reality, 360 videos, games, and short quizzes. The goal is to give you a deeper understanding of the city’s often misunderstood relationship with drugs.
While the tour is primarily focused on educational content, it also offers some visual and cultural insights. You won’t be following a guide or a big tour group, which means you can take your time and focus on what interests you most.
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The Itinerary in Detail
Stop 1: Zeedijk
We loved the way this stop sets the tone—it’s a lively street historically linked to jazz legends and the early drug scene. The app offers a quick 5-minute insight into which jazz icons used drugs here, giving this often romanticized era a more grounded perspective. The feature is free, so it’s a nice, low-pressure intro.
Stop 2: Coffee Shops and the Heroin Trade
Next, the tour guides you through the mostly well-known aspect of Amsterdam’s drug scene: its famous coffeeshops. You’ll also pick up some historical context on the heroin trade and the unfortunate drug-related murders that marked darker periods in the city’s history. This section helps you see how Amsterdam’s reputation as a tolerant city is rooted in complex social issues.
Stop 3: Activism and Psychedelics in the 1960s
This part of the tour highlights the social movements of the 1960s—an era when psychedelics, protests, and new ideas about freedom took center stage. The app offers engaging content about activist movements and their influence, giving you a broader understanding of how drug liberalization was intertwined with cultural shifts.
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- Segway City Tours Amsterdam
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- Amsterdam: City Centre Bar Crawl and Nightlife Experience
- Amsterdam City Top Highlights Guided Bike Tour
- Amsterdam Airport Schiphol & Amsterdam City to Utrecht
Stop 4: The 1970s and the Yab Yum Scene
Here, the focus shifts to the more hedonistic side of Amsterdam’s drug history. Expect to learn about the notorious luxury brothel Yab Yum, where cocaine was openly snorted and deals were made behind the scenes. According to reviews, the content is both interesting and informative, revealing the city’s darker, more decadent moments.
The Experience and User Perspectives

One reviewer, Mac_B, praised the “nice tech features and relevant content,” mentioning they had a great time competing with friends during the tour. They noted that the content was interesting and presented in a “cool” way, which suggests the app’s features enhance the educational angle without feeling dry. The fact that it was well-received by someone who went with friends hints that it could also be a fun, interactive activity for groups or even for solo travelers who enjoy engaging, tech-driven learning.
Given that the tour is priced at just $11.63 per person, it offers decent value for those interested in a comprehensive but quick cultural and historical overview. It’s a budget-friendly way to gain a different perspective on Amsterdam’s famous reputation, especially if you’re intrigued by the social history rather than just the sights.
Practicalities and Tips

Starting at Amsterdam Centraal, the tour’s location makes it very easy to access, whether you’re arriving by train or tram. The final stop is in Spuistraat, right in the heart of the city’s lively district. Since it’s self-guided, you won’t have to worry about timing or group schedules—just download the app, follow the prompts, and explore.
It lasts about an hour to an hour and a half, so it fits well into a busy day of sightseeing or as a stand-alone activity if you’re into this kind of niche history. The tour is accessible for most travelers, and service animals are permitted.
Who Should Consider This Tour?

This experience works best for travelers who are genuinely interested in Amsterdam’s drug history and cultural shifts. It’s ideal if you appreciate multimedia content, like augmented reality and videos, which make history less dry. If you’re looking for a traditional tour with a guide or major landmarks, this isn’t the right pick.
It’s also well-suited for those who want a personalized, self-paced exploration—no rushing to keep up with a group or sticking to a strict schedule. If you’re a history buff, a curious traveler, or someone who enjoys interactive tech, you’ll find value here.
The Sum Up

If you’re after an affordable, engaging way to learn about Amsterdam’s drug scene and its social evolution, this self-guided tour offers a lot for its price. The combination of interactive tech features and solid content makes it a refreshing alternative to traditional walking tours. It’s particularly suited for travelers who enjoy self-paced exploration and want to see the city’s Red Light District through a different lens.
While it doesn’t include sights or landmarks in the traditional sense, the focus on cultural and social history adds a meaningful layer to your visit. The app’s multimedia elements make it more than just reading a guidebook—it’s an interactive experience that can be both fun and educational.
For those open to exploring Amsterdam’s more provocative past in a relaxed, tech-driven way, this tour is a solid, budget-friendly choice. It’s a great way to deepen your understanding without the constraints of a group or a rigid schedule.
Amsterdam Drugs Tour (Self-Guided, Amsterdam City Centre)
“Super nice. Pretty nick tech features and relevant content. I really enjoyed this tour! I went with two friends and we had a nice competition going…”
FAQ

Q: Is this tour suitable for families or children?
While the content is more educational and suitable for adults interested in history and social issues, it’s not explicitly designed as a family or children’s activity. Keep in mind that it covers topics related to drugs and nightlife that may not be appropriate for younger audiences.
Q: How long does the tour take?
The tour lasts approximately 1 hour to 1 hour 30 minutes, depending on how thoroughly you explore each stop and how much time you spend on the app’s interactive features.
Q: Do I need to do this with a group?
No, this is a self-guided tour. You explore independently at your own pace, making it flexible for solo travelers or small groups who want a personalized experience.
Q: Is the tour accessible via public transportation?
Yes, the start point at Amsterdam Centraal is near public transit, making it easy to access. The tour is designed to be convenient and accessible.
Q: How much does the tour cost?
It’s currently priced at $11.63 per person, which is quite reasonable considering the multimedia features and the depth of information provided.
Q: Can I cancel the tour if I change my mind?
Yes, full cancellation is possible up to 24 hours in advance for a full refund, making it flexible if your plans change.
If you’re interested in learning about Amsterdam’s drug history in a modern, interactive way, this tour offers a lot for not much money. Just remember, it’s more about learning and curiosity than sightseeing, so if that’s what you’re after, you’re likely to enjoy it.
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