If you’re eyeing a way to experience Madeira beyond its well-trodden tourist spots, a Wine Safari Jeep Tour might just be the adventure you’re looking for. This guided excursion promises a mix of scenic views, local wines, and a taste of Madeira’s charming villages—all packed into roughly four hours. We’ve looked into what this tour offers, and here’s the honest scoop to help you decide if it suits your travel style.
First off, what we really like about this experience is how it combines breathtaking landscapes with authentic wine tasting. It’s a great way to see some of the island’s most picturesque spots without the stress of planning or driving yourself. Plus, the fact that it includes local guide insights helps you gain a richer understanding of Madeira’s culture and traditions. On the flip side, it’s a set 4-hour tour, so if you’re after a leisurely day or want to explore in more depth, you might find this somewhat compact.
This tour is ideal if you love nature, scenic drives, and wine tasting—especially if you enjoy small-group atmospheres that foster a more personal experience. It’s not designed for those with mobility issues or very young children, but for most travelers wanting a taste of Madeira’s natural beauty with a wine twist, it’s quite a hit.
Key Points

- Scenic drives and panoramic views make this a visual treat.
- Authentic wine tasting at a local vineyard offers genuine flavors.
- The local guide’s insights add a friendly, informative touch.
- It’s a small-group experience, making it more personal.
- The tour’s duration is around 4 hours, ideal for a half-day adventure.
- No food included, so you might want to bring snacks or plan for a meal afterward.
What You Can Expect from the Madeira Wine Safari Jeep Tour

Embarking on this tour feels like stepping into a well-curated journey through Madeira’s landscapes and traditions. The experience kicks off with easy hotel pickups in Funchal or Caniço, so you don’t have to bother with logistics early on. Once on board the jeep, you’ll be whisked away through some of the island’s most stunning scenery, guided by someone who knows the ins and outs of Madeira’s highlights.
Appreciate having local insight? Here are other guided experiences in Madeira we've examined
The Itinerary Breakdown
Stop 1: Ribeira Brava
Your first stop is a lovely coastal town, perfect for a quick photo break and a chance to soak in ocean views. Ribeira Brava’s traditional Madeiran architecture makes it a charming introduction to the island’s coastal vibe. Here, you get about 15 minutes to stretch your legs and capture some photos, which is just enough to get a feel for this quaint spot.
Stop 2: Miradouro da Encumeada
Next, you’ll head toward Encumeada in Madeira’s central mountains. This is where the tour really shines with panoramic vistas of lush valleys and soaring peaks. The off-road drive to this viewpoint adds a dash of adventure, and you’ll spend around 35 minutes taking photos, enjoying the scenery, and absorbing the fresh mountain air. It’s a great chance to see the dramatic, sometimes rugged landscape that makes Madeira so special.
Stop 3: Quinta do Barbusano Winery
The highlight for many is the visit to the local winery, where you’ll spend about two hours tasting Madeira’s famous wines. This isn’t just a quick sip; it’s a dedicated tasting session, where you can sample a variety of wines, learn about the winemaking process, and enjoy some local tapas. Reviewers like Lena describe the wines as “delicious,” emphasizing that this part of the tour is both enjoyable and authentic. It’s a wonderful way to connect with Madeira’s wine culture, which is central to the island’s identity.
What’s Included and What’s Not
The tour’s inclusions are straightforward: hotel pickup and drop-off, a knowledgeable local guide, safety instructions, and a first aid kit. Plus, hand sanitizer is supplied—important for peace of mind. However, food and drinks (besides the wine tasting) are not included, so plan accordingly. You might want to bring snacks or plan to eat afterwards.
The Experience from the Traveler’s Perspective
Based on reviews, many travelers find this tour value-packed for its price of around $85 per person. It’s a manageable way to see diverse parts of Madeira, especially if you’re short on time but want to pack in a bit of everything—views, culture, and wine.
One reviewer, Lena, said, “The guide was super nice and the wine was delicious. The tour with the jeep was also super cool.” Her experience highlights the tour’s friendly vibe and the quality of the wine. Others appreciate the scenic drives and the authentic local wines, making it clear that the experience appeals to those eager to taste Madeira’s signature flavors while enjoying its stunning vistas.
More Great Tours NearbyPractical Considerations
The four-hour duration makes this an easy addition to your day—perfect if you’re keen on a half-day adventure that doesn’t monopolize your schedule. The tour suits those who enjoy small-group settings, where the guide can offer more personalized insights. You’ll need comfortable shoes, a windbreaker, sunglasses, a sun hat, and sunscreen—the mountain stops especially can be windy and sunny.
Keep in mind, the tour isn’t suitable for children under 3, pregnant women, or wheelchair users, mainly because of the off-road jeep experience and the nature of the stops. Pets and large bags aren’t allowed, which is typical for such tours.
If wine interests you, we've examined these other wine experiences in Madeira
Who Should Consider This Tour?

If you love wine, scenic drives, and learning about local traditions—and you’re okay with a relatively short, organized trip—this tour is a good choice. It offers a solid mix of beautiful views and authentic Madeira wine tastings that many find memorable. It’s particularly suited for those wanting a guided experience that balances adventure with culture, without the need for extensive planning or self-driving.
However, if your goal is a leisurely, full-day exploration or to visit specific sites at your own pace, you might find this tour a bit limited. Also, travelers with mobility or dietary restrictions should consider the tour’s constraints.
Final Thoughts: Is the Madeira Wine Safari Jeep Tour Worth It?

This tour offers a compact, friendly way to soak up Madeira’s scenic beauty and its renowned wine culture. The combination of off-road drives, panoramic mountain views, and wine tastings provides a well-rounded experience, especially if you’re after a half-day adventure that’s both fun and educational. It’s great for wine lovers and those wanting to see rural Madeira without a lot of hassle.
If you’re looking for a personalized, immersive exploration of Madeira’s landscapes paired with authentic wine tasting, this tour hits the mark. The fact that several reviewers praise the guides and the quality of the wines suggests it’s a well-executed experience, offering good value for the price.
That said, it’s not for everyone—particularly if you prefer more flexibility or have specific accessibility needs. But if your trip aligns with what this tour offers, it’s a safe bet for a memorable, scenic, and delicious slice of Madeira.
Madeira: Wine Safari Jeep Tour with Local Guide
“The guide was super nice and the wine was delicious. The tour with the jeep was also super cool”
FAQ

Is hotel pickup included?
Yes, the tour includes pickup from your accommodation in Funchal or Caniço, making it easy to join without extra planning.
How long does the tour last?
The tour is approximately four hours, making it a perfect half-day activity. Check availability for exact starting times.
What should I wear?
Comfortable shoes are a must, especially since there are off-road and walking stops. Bring a windbreaker, sunglasses, a sun hat, and sunscreen to stay comfortable in different weather conditions.
Are food and drinks included?
No, meals and drinks are not included, except for the wine tasting at the vineyard.
Can children join?
The tour isn’t suitable for children under 3 years old, so check your family’s needs before booking.
Is this tour suitable for pregnant women or wheelchair users?
No, it’s not recommended for pregnant women or those with mobility challenges due to the off-road jeep ride and walking stops.
What’s the cost?
It’s $85 per person, which many find to be good value considering the scenery, guided insights, and wine tasting.
Can I cancel if my plans change?
Yes, you can cancel up to 24 hours in advance for a full refund, offering some flexibility if your plans shift.
What language is the guide speaking?
The tour is conducted in English, ensuring clarity and friendly communication.
To sum it up, if you’re after a short, scenic, and wine-filled adventure in Madeira, this Wine Safari Jeep Tour offers a nice balance of fun, flavor, and scenery. It’s especially appealing if you want to experience Madeira’s natural beauty and taste its renowned wines without spending a full day on it. Just come prepared for a bit of adventure and a lot of spectacular views.
You can check availability for your dates here:More Guided Tours in Madeira
More Tours in Madeira
More Tour Reviews in Madeira
More Madeira experiences we've covered
- Intermediate Canyoning Madeira
- Madeira: Canyoning
- Eastern Mountains Van Guided Tour (From Funchal)
- Half-Day Paradise Valley Walking Tour
- The Tasca Tour – Half Day Food and Drinks Tour
- Wet your hair in the amazing Moinhos/Nova Levada
- Half Day Tour with Madeira Wine Tasting
- Pirate Expedition: Full Island Tour
- Madeira: Wine Safari Jeep Tour with Local Guide
- From Funchal: Advanced Canyoning Experience in Madeira
- From Funchal: Whale and Dolphin Watching
- Madeira: Barn Owl Watching



