North Madeira & Wine Tour 4×4 Jipe Tour

Thinking about exploring Madeira beyond the usual tourist spots? This North Madeira & Wine Tour, run by Adventureland Madeira, offers a mix of rugged scenery, panoramic views, and a chance to taste some of the island’s renowned wines. While I haven’t personally been on this exact tour, I’ve looked into what travelers experience and what makes it stand out.

What we love about this tour is how it combines off-the-beaten-path scenery with cultural indulgence—perfect for those who want a little adventure and a lot of flavor. The views of Laurissilva Forest and the Atlantic are genuinely breathtaking, and the wine tasting at Quinta do Barbusano is a highlight for wine lovers. On the flip side, the day’s long itinerary could be a challenge if you prefer a more relaxed pace, or if you’re not keen on being in a group for several hours.

This tour seems best suited for active travelers who enjoy scenic drives, outdoor exploration, and discovering local tastes. If you’re traveling with someone who loves a bit of everything—nature, culture, and a dash of adventure—this might just be your perfect Madeira day.

Key Points

• Stunning scenery and panoramic views of the island’s north coast
• Authentic Madeira wine tasting at a well-known vineyard
• Off-road driving through laurel forests and scenic tracks
• Flexible pick-up and small-group options for a personal touch
• Duration of 8 hours, ideal for a full-day exploration
• Suitable for travelers seeking adventure and local flavors

You can check availability for your dates here:

An In-Depth Look at the North Madeira & Wine Tour

Madeira is famous for its dramatic landscapes, lush greenery, and world-class wines. This 4×4 Jeep tour promises to bring together these elements in a single day, giving you a taste of both nature and culture, driven by knowledgeable guides who know the island well.

Starting Point and Pickup

The tour begins with pickups from your accommodation in Funchal or Caniço. The guides do a good job of being punctual and organized, with instructions to be ready outside your hotel 10 minutes early. It’s worth noting that if you’re staying outside these areas, you’ll need to arrange your own transport or check if a private option is available.

Once onboard, the adventure begins with a comfortable ride in a 4×4 vehicle designed to handle Madeira’s sometimes rugged terrain. This vehicle setup is essential for tackling the narrow, winding roads and off-road tracks you’ll encounter along the way.

Scenic Highlights and Off-Road Driving

The drive itself is a major part of the experience. You’ll pass through Santa Cruz, with a quick photo stop and a drive-by view, giving you that tropical island vibe. The landscape here is lush and inviting, perfect for photos and just soaking in the atmosphere.

Next, you’ll visit Porto da Cruz, where a guided tour reveals more about local life and scenery. Expect scenic views along the way, with the chance to capture some stunning shots of the coastline and mountains.

One of the most exciting parts of the tour is the off-road adventure in Santana, a town well-known for its traditional thatched houses. Here, you’ll get a chance to go off the beaten path, winding through narrow forest tracks and enjoying the lush laurel forests—a UNESCO World Heritage site. This part is what we love about this tour, offering a real taste of Madeira’s untamed landscape.

Scenic Stops and Photo Opportunities

The itinerary includes several stops dedicated to capturing breathtaking views. For example, Sao Jorge offers scenic vistas, perfect for snapping memorable photos. The stops at Boaventura and Ponta Delgada are brief but worthwhile, giving you quick glimpses of the rugged coastline and the Atlantic beyond.

More Great Tours Nearby

Relaxation and Regional Food Break

After several hours of driving and sightseeing, you’ll arrive at Arco de Sao Jorge, where you get around 2 hours of free time. This is a great chance to relax, enjoy some regional food, or simply soak in the scenery. Many reviews have highlighted this as a peaceful break—some mention it’s a perfect pause in an otherwise busy day.

The Wine Experience

The highlight for many is the visit to Quinta do Barbusano, where a guided tour and wine tasting await. Here, you’ll sample red, white, and rosé wines that showcase Madeira’s unique terroir. The vineyard’s reputation and the tasting experience have been praised as authentic and enjoyable, offering insights into Madeira’s winemaking process.

End of the Tour and Drop-offs

After wine tasting, the tour wraps up with return drops at three locations in Funchal and Caniço. The entire experience lasts about 8 hours, making it a full, fulfilling day.

What Travelers Are Saying

Many reviews mention the stunning views as a major highlight—“the most beautiful scenery I’ve ever seen,” one commented. The off-road sections are especially appreciated for adding a sense of adventure, with some saying, “you get to see parts of the island most travelers miss.”

A few noted that the long day might be tiring, especially if you’re not used to full-day tours. Also, since food and drinks are not included, you’ll want to bring snacks or plan for a meal during the free time at Arco de Sao Jorge.

Some reviews mentioned the small group size — which adds a personal touch — and the friendly guides who are fluent in multiple languages, including English, French, Spanish, and Portuguese.

How to Make the Most of It

• Wear comfortable shoes and clothes; you’ll be spending a good chunk of time outdoors and on uneven terrain.
• Bring sunscreen and water—Madeira can get warm, especially on open vehicle rides.
• Be prepared for a full day of scenic driving and exploration; pacing is important.
• If you’re a wine lover, this stop at Quinta do Barbusano will likely be the highlight, so go into it with an open mind and appetite.

Price and Value

At $102 per person, this tour offers a solid value considering the all-day itinerary, included wine tasting, and private or small-group options. The transportation and guided experience make it a convenient way to see a lot in a short time. The fact that pickup and drop-off are included adds to the hassle-free aspect, and the flexibility of booking now and paying later is a bonus for planning.

Who is This Tour Best For?

This experience suits active travelers who want a comprehensive look at Madeira’s northern coast without the hassle of planning each detail. It’s ideal if you like nature, off-road adventures, and cultural experiences like wine tasting. If you’re traveling as a couple, in a small group, or even with friends, this tour’s flexible setup makes it a good choice.

It’s less suited for those with mobility issues or who prefer a more relaxed, less structured day. Also, if you’re pregnant or over 150 kg, you’ll want to consider safety and comfort, as the tour isn’t recommended for pregnant women.

FAQ

Is the tour suitable for children?
The tour is generally geared towards adults, especially given the off-road driving and long day. It’s best suited for older kids or teenagers who enjoy outdoor adventures.

What should I bring?
Comfortable shoes and clothes are recommended, along with sunscreen and water to stay hydrated.

Are meals included?
No, food and drinks are not included, but there’s a two-hour break at Arco de Sao Jorge where you can buy local regional food.

Can I book this tour privately?
Yes, private or small groups are available, which can provide a more personalized experience.

What languages are guides available in?
Guides are fluent in English, French, Spanish, and Portuguese.

How long is the tour?
The tour lasts approximately 8 hours, including stops, sightseeing, and wine tasting.

Is the tour accessible for all?
It’s not suitable for pregnant women or those over 150 kg. It involves some off-road driving and walking, so consider your comfort levels.

What if I need to cancel?
You can cancel up to 24 hours in advance for a full refund, giving you flexibility if your plans change.

In summary, if you’re looking to combine Madeira’s stunning scenery with an authentic wine experience and don’t mind a full day on the road, this North Madeira & Wine Tour hits a lot of marks. It’s a chance to see parts of the island that many visitors miss, all while enjoying some of the best wines Madeira has to offer. Just pack your sense of adventure, comfortable shoes, and a camera, and you’ll walk away with great memories.

You can check availability for your dates here: