Planning a visit to Guadalajara and considering a trip to the enchanting Pueblo Mágico of Tequila? If so, you’ll find this private day tour offers a well-rounded glimpse into the town’s charm, its traditional tequila-making process, and its stunning scenery. From what we’ve seen and heard, this experience is a thoughtful way to dive into the heart of Mexico’s tequila culture without feeling rushed.
Two aspects really stand out about this tour: First, the personalized touch with private transportation and the ability to customize your stops—a rarity at this price point. Second, the chance to visit artisanal tequila factories like Selecto de Amatitán and Tres Mujeres, which give you a much more authentic look at tequila production than big commercial tours. That said, one thing to keep in mind is that food and drinks aren’t included, so you’d want to plan accordingly for meals.
This tour seems best suited for travelers who want a relaxed, intimate experience with knowledgeable guides, and who value authentic visits over large group excursions. It’s perfect for those curious about tequila, history buffs, or anyone wanting a more personal connection to the town’s beauty and traditions.
Key Points

- Private transportation ensures comfort and flexibility throughout the day.
- Visits to artisanal tequila factories like Selecto de Amatitán and Tres Mujeres provide insight into the traditional craft.
- Flexible itinerary allows you to customize stops, making the experience more tailored.
- Stunning photo opportunities in Tequila’s charming streets and at the town’s kiosk.
- Local markets and iconic spots offer a taste of daily life and excellent photo ops.
- Cost at around $100 per person is reasonable for a full-day, private experience.
A Closer Look at the Itinerary and What It Means for You
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Starting Point: The Tequileras
Your day begins with a visit to Tequilera Selecto de Amatitán, a place that still keeps much of its artisanal charm. Here, a guide in your language (English or Spanish) will walk you through the tequila-making process. You might find that the guide’s explanations help you better appreciate what goes into each bottle—something that large, commercial factories often miss.
Having a guide who explains everything adds real value. As one reviewer put it, “Jesús was a great driver and guide, very knowledgeable,” which indicates you’ll be in capable hands. And since this is a private tour, you can ask questions freely or even spend additional time at stops that particularly catch your interest.
Next, you’ll visit Tequila Tres Mujeres, another local tequila producer. This stop emphasizes the traditional craft of tequila-making, blending history with current practices. It’s where you’ll see the process firsthand, which is often more enlightening than just tasting or shopping. Plus, the fact that guides are available in both English and Spanish makes it accessible for many travelers, whether you’re fluent or just curious.
Exploring Tequila Town
After your factory visits, you’ll spend roughly three hours wandering through the town of Tequila itself. You’re encouraged to stroll the cobblestone streets, visit the town kiosk, and snap photos that are picture-perfect for social media. The municipal market adds a chance to sample local foods, which many find a highlight, especially if you enjoy authentic Mexican snacks.
The reviews highlight this part of the tour as a “spectacular photo opportunity” and a chance to experience the relaxed pace of local life. This stop isn’t just sightseeing—it’s about feeling the rhythm of the town, tasting its flavors, and soaking in the scenery that’s truly worth a postcard.
Natural Beauty and Local Drinks
One of the tour’s unique features is the visit to Paisaje Agavero, where you can see the impressive agave fields that stretch across Jalisco. It’s a peaceful, photogenic landscape—perfect for appreciating the natural side of tequila production. This quick stop is free but offers insight into the plant’s importance, blending agriculture with tradition.
Later, you’ll visit Cantaritos el Güero in Amatitán, a lively spot famed for its refreshing drinks made with tequila, lemon, and orange juices. It’s a fun, laid-back way to end your day, with some local songs adding to the authentic vibe. Since these drinks are free from the tour fee, they’re an excellent way to relax after a full day of exploring.
Flexibility and Comfort
What makes this tour especially appealing is the private transportation, which is included. You won’t be packed into a bus with strangers, and you can tweak your stops if desired, giving you control over your experience. The tour lasts around 6 to 7 hours—enough time to see everything without feeling rushed.
The tour’s cost of about $100 per person is reasonable given the personalized service, entrance fees to the factories, bottled waters, and the flexibility you get. The reviews confirm that it’s good value: “We got to cover all the scheduled stops and had some time to walk Tequila,” shares one happy traveler.
What Could Be Better?

While the tour covers many highlights, it doesn’t include food or alcoholic drinks, so plan ahead if you’re hungry or want to try local beverages beyond the included stops. Also, weather can be a factor—if it’s rainy or too hot, some outdoor stops like Paisaje Agavero might be less enjoyable or could be canceled. Fortunately, the policy offers a full refund if canceled due to poor weather.
Another consideration is the tour’s focus on tequila and town sights, which might not suit travelers looking for a broader cultural experience or those wanting to explore beyond the usual tourist spots.
Who Should Consider This Tour?

This experience is ideal for individuals or couples seeking an intimate, flexible, and educational peek into tequila production, combined with some free time to enjoy the town. It’s especially suitable for those who appreciate knowledgeable guides and personalized service. If you’re a photo enthusiast or a foodie wanting to sample authentic local flavors, you’ll find plenty to love here.
However, if you prefer guided group tours or want a more extensive cultural experience beyond tequila, you might want to explore other options.
Final Thoughts

All in all, this private tour offers a well-balanced mix of authentic tequila visits, charming town exploration, and beautiful scenery. The flexibility, personal touch, and knowledgeable guides make it a standout choice for travelers who prefer quality over quantity and value a more tailored experience.
Given the positive reviews and the thorough itinerary, it’s clear that this tour provides good value for money—especially when considering the private service and the chance to see two different tequila factories. It’s a solid pick for anyone curious about tequila, looking for a hassle-free day, or wanting to capture some stunning photos along the way.
If you’re someone who enjoys learning directly from locals, appreciates a relaxed pace, and wants to go beyond the typical tourist spots, this tour could be just the right fit.
Private Tour of Magic Town Tequila Adventure Day Tour
“Jesús was a great driver and Tour guide, very knowledgeable. We ended up being just my wife and I so very private service. We got to cover all the…”
FAQs

Is transportation included?
Yes, private transportation is included, ensuring a comfortable and flexible experience.
Can I customize the stops?
Absolutely. The tour allows you to edit your stops at any time, making it adaptable to your interests.
How long does the tour last?
It lasts roughly 6 to 7 hours, providing ample time for each stop and some free exploration.
Are guides available in English?
Yes, bilingual guides in English and Spanish are available at the tequila factories, which helps make the experience more accessible.
What’s not included in the tour?
Food, alcoholic drinks beyond the provided stops, and souvenirs are not included.
Is the tour suitable for families?
While not specifically marketed for children, the relaxed pace makes it suitable for most travelers, but keep in mind physical walking and outdoor activity.
What’s the cancellation policy?
You can cancel free of charge up to 24 hours in advance. If canceled less than 24 hours before, the full amount will not be refunded.
If you’re after a personalized, relaxed, and authentic look at tequila and the town of Tequila, this private tour from Guadalajara seems like a solid choice. It’s a chance to learn, see, and taste in a way that larger group tours often can’t match.
More Private Tours in Guadalajara
- Zapopan Private Half Day Tour
- Private Tour one day of Adventure in Tequila and Orendain Tequila
- Private Full Day Tour in Guachimontones and Orendain Tequila
- Private gastronomic tour Seafood & Drinks – All incluided
- Private Tour to Distillery Tequila Ocho and Arandas
- Private Tour to El Tequileño Distillery and visit to Tequila
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- Cultural tour, city fields and distillery
- Guadalajara: Mexican Pubs and Fiesta Tour!
- Private Full Day Tour in Guachimontones and Orendain Tequila
- Private gastronomic tour Seafood & Drinks – All incluided
- Private Tour to Distillery Tequila Ocho and Arandas
- Private Tour to El Tequileño Distillery and visit to Tequila
- Guadalajara: Private Walking Tour with a Local Guide
- Professional photoshoot in iconic locations in Mexico City
