If you’re looking to get a genuine taste of Florence beyond the usual tourist spots, this food and artisan tour offers a lovely way to do just that. It’s a solid choice for those who want a quick, authentic dive into Florentine culture, combining local crafts with some delicious bites. While it’s not a lengthy or comprehensive deep-dive, it hits the highlights for a memorable experience.
What we really appreciate about this tour is how it balances hands-on visits to artisan workshops with sampling the best of Tuscan cuisine. Plus, the relaxed pace means you can enjoy the sights and flavors without feeling rushed. On the flip side, the relatively short duration means it’s more of a taste-test than an in-depth exploration—so if you’re craving a full immersion in Florence’s food scene, you might want to supplement it. Overall, it’s perfect for food lovers, curious travelers, or those short on time.
Key Points
- Authentic experience: Combines craft workshops with local tasting.
- Short and sweet: Only about 2 hours, making it ideal for busy schedules.
- Value for money: At around $68, you get a taste of both food and craftsmanship.
- Family friendly: Children under 6 join free, making it accessible.
- Expert guide: The reviews praise guides for their tailored, engaging approach.
- Convenient location: Starts at Piazza del Duomo, easy to reach by public transport.
A Practical Look at the Florence Food and Craft Tour

When planning a trip to Florence, it’s tempting to cram in as many sights as possible, but sometimes, slowing down to enjoy food and craft can be a highlight. This tour, priced at $68.65 per person, offers a quick but tasty slice of Florence’s rich tradition. It’s designed for roughly 2 hours, which fits well into a day packed with sightseeing or as a relaxed, stand-alone experience. The tour’s mobile ticket feature adds convenience, making it easy to join without fuss.
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What’s Included and What’s Not
The tour covers sampling some typical Tuscan products, including a first course and a dessert shared with your host, along with visits to three craft workshops—two outdoors and one indoors. These visits are not just for show; they give you a glimpse into the meticulous work of local artisans, which is often overlooked in typical tourist routes.
While tips aren’t included, the value here comes from the quality of the experience rather than free stuff. The small group size—capped at 20 travelers—ensures you’re not lost in a crowd, and the chance to get personal attention from your guide can make a difference.
Meeting Point and Timing
The tour starts at Piazza del Duomo at 10:00 am, a central, easily accessible location. It ends right back there, so it’s straightforward to plan your day afterward. Most travelers find the start time perfect for a mid-morning activity, leaving the afternoon free for other adventures.
Exploring the Itinerary in Detail
Stop 1: Florentine Workshops
The first part of the tour involves visiting three artisan workshops, where you’ll see firsthand the skill and craftsmanship that keep Florence’s artistic traditions alive. Standing outside two workshops and inside another, you’ll observe special products being crafted—whether it’s jewelry, leather goods, or pottery, though the specifics aren’t detailed here. The informal setting allows for questions and better appreciation of the artisans’ meticulous work.
Several reviews highlight how this part of the tour adds a real sense of connection to Florence. One reviewer, Jeff_W, raved about the guide Erica, mentioning she tailored the tour to their interests and bought items that created lifelong memories. This personalized approach makes a difference, especially if you’re genuinely interested in crafts or want to bring home a special souvenir.
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- Florence Evening Food Tour with Florentine Steak & Tuscan Wine
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Stop 2: San Lorenzo Market
Next up is a visit to the San Lorenzo Market, a busy hub for local food and produce. Your guide will take you through the stalls, pointing out what makes Tuscan products special. You’ll get to taste typical regional foods, which might include bread, cheeses, cured meats, or other local delicacies, although the exact items aren’t specified.
This part of the tour is particularly appealing if you love sampling local flavors and want a more authentic experience than just eating at restaurants. The market setting is lively and full of character, giving you a real sense of Florence’s everyday life.
The Food and Crafts: What You’ll Experience

The combination of handcraft visits and food tasting means this tour offers a well-rounded glimpse into what makes Florence unique. The first course and dessert are shared with your host or the household, which adds a warm, communal feeling—like being invited into a local home. The focus on Tuscan and Italian food ensures you sample dishes that reflect the region’s culinary identity.
The craft visits are equally special, giving you insight into how products are made with care and tradition. The chance to see artisans at work and purchase items directly from them can be a real highlight, especially for those interested in souvenirs that carry genuine local flavor.
The Authenticity and Personal Touch
Reviews confirm that the guides make a significant difference. Jeff_W’s praise for Erica underscores how tailored, attentive guiding can turn a simple tour into a memorable experience. This focus on personalized service and insider knowledge gives you more than just a passing glance at Florence’s artisans and food; it offers an engaging, authentic glimpse.
Value and Price
At roughly $68, the tour offers good value considering the inclusion of artisan visits, food tastings, and a local guide. It’s a quick snapshot, but one that’s thoughtfully curated to give you meaningful insights into Florence’s culture. If you’re short on time but want a taste of what makes Florence special, this is a solid choice.
Who This Tour Is Best For
This experience suits foodies, craft lovers, and curious travelers who want an introduction to Florence’s local traditions without committing to a full-day tour. It’s also great for families, especially since children under 6 are free—making it accessible for a range of travelers. If you prefer immersive, in-depth tours, you might find this one a bit too brief, but for a relaxed, high-quality overview, it hits the spot.
Final Thoughts

This Savor the Flavors tour combines two of Florence’s most charming aspects: its artisan craftsmanship and its delicious regional food. It’s a friendly, manageable way to experience a different side of the city, away from the crowds and typical tourist corridors. The guided visits to workshops are a highlight, especially with a guide who can personalize the experience and share stories behind the products.
You’ll love the way this tour makes the city’s history and everyday life feel alive through sights, tastes, and conversations. It’s perfect for travelers who want a taste of authentic Florence without spending hours on a single activity. Just keep in mind it’s a short experience—think of it as a delicious introduction, not a comprehensive deep dive.
Who Should Book This?
If you’re a lover of local food, artisan crafts, or simply want a relaxed, authentic experience in Florence, this tour fits well into your itinerary. It’s ideal for those short on time but eager to connect with the city’s genuine spirit. Families with young children will appreciate that kids under six go free, and guided tours provide a friendly, informative atmosphere.
Savor the Flavors: Food Tour in Florence, Italy
“Our tour guide Erica (sorry about the spelling) was AMAZING! She tailor made the tour to our interests and background, and we purchased items that…”
FAQs
Is this tour suitable for children?
Yes, children under 6 are free of charge, making it a family-friendly activity. The relaxed pace and interactive visits are generally suitable for young kids, though it’s always good to consider their interest in crafts and tasting.
How long does the tour last?
The tour lasts approximately 2 hours, starting at 10:00 am. It’s a quick way to get a snapshot of Florence’s crafts and cuisine.
What’s included in the price?
You’ll enjoy a shared first course and dessert, visits to three craft workshops, and tastings of typical Tuscan foods. Tips are not included.
Where does the tour start and end?
It begins at Piazza del Duomo in Florence and finishes back at the same location, making it easy to plan your day.
Can I cancel the tour?
Yes, the booking offers free cancellation up to 24 hours before the scheduled start, with a full refund.
Is the tour accessible by public transportation?
Yes, the starting point is near public transportation, making it easy to reach.
How many people are in each group?
The maximum group size is 20 travelers, which helps ensure a more personal experience.
If you’re looking for a friendly, flavorful introduction to Florence’s artisan and culinary traditions, this tour could be just what you need. It offers a nice balance of tasting, seeing, and learning—and leaves you with some tasty memories and artisan souvenirs to cherish.
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