Imagine spending a day exploring some of Italy’s most celebrated sights along the stunning Amalfi Coast, but doing so without the hassle of large tour groups. This private tour from Sorrento is designed to let you savor the scenery, take plenty of photos, and enjoy personalized time in each charming village. While it’s not a full-day affair, the 7 to 8-hour journey packs in enough highlights to feel like a true taste of the coast.
What really caught our eye about this experience are two things: First, the flexible, personalized approach—your guide is there to tailor the day to your interests. Second, the stops are thoughtfully chosen, especially Positano’s narrow streets and Amalfi’s iconic cathedral. That said, one thing to consider is that you’ll need to be comfortable with a full day of sightseeing, and it’s a pace that works best for those who prefer a relaxed, intimate experience rather than a whirlwind tour.
This tour would suit travelers who want a more personal, flexible way to see the coast, especially if you’re keen on avoiding large crowds and enjoying local spots at your own pace. It’s perfect for those who value comfort, personalized attention, and beautiful scenery, but maybe not ideal if you’re looking for a super budget-friendly, quick overview.
Key Points

- Private and personalized: Only your group participates, with a guide tailoring the day to your wishes
- Flexible timing: Usually lasts about 7 to 8 hours, with enough time for photos and exploration
- Comfortable transportation: Air-conditioned vehicle ensures a pleasant ride along winding coastal roads
- Iconic stops: Positano, Amalfi, and Ravello are all included, each with distinct charm and views
- Cultural and local highlights: Ceramics factory stop offers a taste of local craftsmanship
- Great for relaxed travelers: The pace allows time for wandering, photos, and tasting local treats
An In-Depth Look at the Amalfi Coast Private Tour

Planning more time in Sorrento? We've covered other experiences worth considering.
Introduction to the Experience
This private tour offers a chance to explore the Amalfi Coast in a way that’s flexible, intimate, and thoroughly enjoyable. While we haven’t done it ourselves, the reviews and itinerary suggest it’s a reliable choice for travelers who want to see the highlights without the constraints of a large group. The fact that it’s a private experience means your itinerary can be a bit more tailored to your interests, which is a big plus.
What really stood out—and what we love—is the emphasis on giving you plenty of time to take pictures and soak in the scenery. The day is designed to flow smoothly, with some specific stops but enough flexibility to cater to your pace. The vehicle is air-conditioned, adding comfort to what can be a long, winding day along some of Italy’s most breathtaking coastlines.
Of course, one potential consideration is that this tour is a full day, and if you’re not someone who enjoys long drives or wandering at a leisurely pace, it might feel a bit lengthy. But for those who want a comprehensive, relaxed experience with a local guide, it offers genuine value.
The Itinerary Breakdown
The tour kicks off in Sorrento and begins with a drive along the famed coast, passing through scenes that seem to belong on a postcard. The first stop is Positano, famous for its steep, narrow streets filled with boutiques and cafes, perfect for wandering and snapping photos. Our review quotes a guest who appreciated the “hours walk” and how charming Positano is with its vibrant shops and seaside views.
Here, you get to explore at your own pace, soaking in the colorful buildings and scenic vistas. The guide will be available to assist and suggest photo spots, making sure you don’t miss those perfect shots of the hillside town—the “nativity scene” on the sea is a well-loved view.
After Positano, you’ll make a quick stop at a ceramics factory that’s renowned worldwide. It’s a great chance to see local craftsmanship firsthand, and many travelers find these kinds of stops fun and culturally enriching. If you’re into handmade crafts or looking for unique souvenirs, this is a highlight.
Next, the journey continues to Amalfi, the historic heart of the coast. Here, you’ll visit the cathedral in the main square, a stunning example of Italian architecture. The guide might suggest enjoying a bit of free time to wander or grab a homemade ice cream, which many reviewers praise as a perfect way to relax after sightseeing. The combination of cultural sights and local food is a recurring theme in reviews, and it’s easy to see why.
Finally, the tour ascends into the mountainous Ravello, famous for its panoramic views. The scenery from Ravello’s terraces is truly breathtaking, and many find this a fitting climax to the day. The views of the coast from here are often described as “without breath,” which perfectly captures how stunning the landscape is.
Transport and Comfort
The vehicle is air-conditioned and private, which makes a significant difference when you’re spending hours on the road. Unlike crowded bus tours, you’ll enjoy the flexibility of your own space, and the driver-guide will ensure smooth travel between stops, navigating the often narrow and winding roads of the coast.
The Value of the Tour
At $711.50 for up to 7 people, this tour might seem like a splurge, but considering the personalized service and comfort, it’s a solid value. Large-group tours can’t match the intimacy or flexibility here, and you’ll appreciate the chance to customize your experience.
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What Past Travelers Say
The reviews are all glowing, with a perfect 5-star rating from 17 guests. One reviewer, Lynda_M, sums it up nicely: “We had a wonderful day out with Eduardo. From the moment he picked us up at our hotel, we felt relaxed in his company—courteous, professional, and friendly. He asked us what we wanted from the day and made sure we explored accordingly.” That kind of personal touch is exactly what makes this tour stand out.
Who Should Book This?
This tour is best suited for travelers who want a relaxed, tailored experience, rather than rushing through highlights with a big group. It’s ideal if you appreciate local craftsmanship, scenic drives, and the chance to explore at your own pace. If you’re traveling as a couple, small group, or family (though family-specific info isn’t highlighted here), you’ll likely find this a memorable way to see the coast.
The Sum Up

This private Amalfi Coast tour offers a well-balanced mix of scenic beauty, cultural stops, and personalized service. You’ll love the flexibility to linger in charming Positano, explore Amalfi’s cathedral, and enjoy the stunning vistas from Ravello. The comfort of private transport and a dedicated guide makes it easier to relax and appreciate the experience.
While it’s not the cheapest way to see the coast, the value lies in the tailored approach, quality stops, and the chance to avoid crowded buses. If you’re after an intimate, scenic day with genuine local flavor, this tour checks many boxes.
It’s perfect for travelers who want to savor each stop, take plenty of photos, and enjoy a comfortable, flexible journey. If you’re looking for a well-organized, enjoyable way to experience the Amalfi Coast without feeling rushed, this private tour from Sorrento is a solid choice.
AMALFI COAST through Positano, Amalfi and Ravello
“We had a wonderful day out with Eduardo. From the moment he picked us up at our hotel we felt relaxed in his company. He was courteous, profession…”
FAQ
Is this tour suitable for families?
While the tour is private and flexible, it’s designed as a full day of sightseeing that might be better suited for older children or teenagers who can handle a longer day on the road. It isn’t specifically marketed as family-friendly, but families comfortable with the pace could enjoy it.
What’s included in the price?
The price covers private transportation in an air-conditioned vehicle. It does not include breakfast or lunch, so plan to bring snacks or plan to eat during your stops.
Can I customize the itinerary?
The guide is open to special requests, and the tour is described as flexible. If you have specific interests or want more time in certain spots, it’s worth discussing these with the provider beforehand.
How long is the tour?
It typically lasts around 7 to 8 hours, which is enough time to see Positano, Amalfi, and Ravello without feeling rushed.
What is the starting point?
The tour begins in Sorrento, specifically around 80067 Sorrento, Italy, and ends back at the same meeting point.
Is the tour available year-round?
Yes, it operates from February 11, 2025, through January 9, 2026, with daily departures from 8:00 am to 6:00 pm.
What’s the best way to book?
Booking in advance is recommended, with an average reservation time of around 64 days prior to your trip. You can contact Eduardo Shore Excursions directly via their email or phone.
Is there a refund if I cancel?
Yes, you can cancel up to 24 hours in advance for a full refund, providing flexibility if your plans change.
If you’re thinking about a scenic, intimate, and flexible way to explore the Amalfi Coast, this private tour seems like a great option. Just be sure it fits your pace and expectations for a relaxed, personalized day in one of Italy’s most breathtaking regions.
More Tour Reviews in Sorrento
- Pompeii-Herculaneum-Wine tour from Sorrento, with licensed guide included
- Vesuvius,Herculaneum,Pompeii from Naples or Sorrento
- Amalfi Coast & Sorrento Cooking Class School at Farmhouse
- Sorrento: Yacht Day Trip to Capri with Drink and Snack
- From Sorrento: Pompeii Skip-the-Line Tour
- Sunset boat experience in Sorrento coast
More Sorrento experiences we've covered
- Pompeii-Herculaneum-Wine tour from Sorrento, with licensed guide included
- Vesuvius,Herculaneum,Pompeii from Naples or Sorrento
- Amalfi Coast & Sorrento Cooking Class School at Farmhouse
- Sorrento: Yacht Day Trip to Capri with Drink and Snack
- AMALFI COAST through Positano, Amalfi and Ravello
- From Sorrento: Pompeii Skip-the-Line Tour
- Sunset boat experience in Sorrento coast
- Piaggio Vespa Primavera 125 ABS
- Fifty Shades of Lemon
- From Sorrento Pompeii Guided Tour Small Group
- Private Pompeii Tour with lunch and Olive Oil Factory Experience
- Capri Island Tour Premium


